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Présentation de l'éditeur :
Today, Microsoft commands the high ground of the information superhighway by owning the operating systems and basic applications programs that run on the world's 170 million computers. Beyond the unquestioned genius and vision of Bill Gates, what accounts for Microsofts astounding success?
Drawing on almost two years of on-site observation at Microsoft headquarters, eminent scientists Michael A. Cusumano and Richard W. Selby reveal many of Microsoft's innermost secrets. This inside report, based on forty in-depth interviews by authors who had access to confidential documents and project data, outlines the seven complementary strategies that characterize exactly how Microsoft competes and operates, including the "Brain Trust" of talented employees and exceptional management; "bang for the buck" competitive strategies and clear organizational goals that produce self-critiquing, learning, and improving; a flexible, incremental approach to product development; and a relentless pursuit of future markets.
Cusumano and Selby's masterful analysis successfully uncovers the distinctive way in which Microsoft has combined all of the elements necessary to get to the top of an enormously important industry -- and stay there.
Revue de presse :
Drawing on almost two years of on-site observation at Microsoft headquarters, eminent scientists Michael A. Cusumano and Richard W. Selby reveal many of Microsoft's innermost secrets. This inside report, based on forty in-depth interviews by authors who had access to confidential documents and project data, outlines the seven complementary strategies that characterize exactly how Microsoft competes and operates, including the "Brain Trust" of talented employees and exceptional management; "bang for the buck" competitive strategies and clear organizational goals that produce self-critiquing, learning, and improving; a flexible, incremental approach to product development; and a relentless pursuit of future markets.
Cusumano and Selby's masterful analysis successfully uncovers the distinctive way in which Microsoft has combined all of the elements necessary to get to the top of an enormously important industry -- and stay there.
Vous saurez tout, tout, tout sur Microsoft et sur sa réussite incontestée. Deux ans d'enquête grâce à un accès sans restriction aux documents confidentiels de l'entreprise et quarante interviews ont permis aux auteurs d'identifier sept stratégies clés qui démontrent exactement comment Microsoft agit et se bat... Un livre certainement plein d'idées, à condition bien sûr, qu'elles soient transposables. -- Idées clés, par Business Digest
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- ÉditeurHarperCollins Business
- Date d'édition1997
- ISBN 10 0006387780
- ISBN 13 9780006387787
- ReliureBroché
- Nombre de pages512
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Microsoft Secrets
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(1997)
ISBN 10 : 0006387780
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Description du livre Paperback. Etat : Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. N° de réf. du vendeur GOR006838771
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Description du livre Paperback. Etat : Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. N° de réf. du vendeur GOR012508313
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Description du livre paperback. Etat : Good. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. N° de réf. du vendeur mon0006702448
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Microsoft Secrets
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ISBN 13 : 9780006387787
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Description du livre Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9780006387787
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Description du livre Etat : Good. Ships from the UK. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur 48277391-75
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Description du livre Etat : Very Good. Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. N° de réf. du vendeur 0006387780-2-3
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