Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home - Couverture souple

Ariely, Dan

Couverture souple

ISBN 10 : 0007354789 ISBN 13 : 9780007354788

Editeur : Harper, 2011

Synopsis

The Figures of Euclid: With the Enunciations, as Printed in Euclid's Elements of Plane Geometry (1840)

A propos du livre

Présentation de l'éditeur :

Behavioral economist and New York Times bestselling author of Predictably Irrational Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our temptation to cheat in any and all areas.
We learned from the 2008 economic crisis that irrationality is an influential player in financial markets. But it is often the case that irrationality also makes it way into our daily lives and decisionmaking in slightly different and vastly more subtle ways. Since irrationality is an inherent part of the way we function and think, it s time to look at how it affects our behavior, up close and personal.

In LIVING IRRATIONALLY, behavioral economist Dan Ariely will explore the many ways in which our behavior often leads us astray in terms of our romantic relationships, our experiences in the workplace, and our temptations to cheat. Blending everyday experience with groundbreaking analysis and new research into our decisionmaking processes, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities. In each chapter, Dan will examine data from original experiments to draw invaluable conclusions about how and why we behave the way we do in these areas of our lives. In an extension of his conclusions, Dan will also reflect on ways to make ourselves and our society better.

Among the topics Dan explores are:
What we think will make us happy and what really makes us happy;
How we learn to love the ones we are with;
Why online dating doesn t work, and how we can improve on it;
Why learning more about people make us like them less;
Why large bonuses can make CEOs less productive;
How to really motivate people at work;
Why bad directions can help us;
How we fall in love with our ideas;
How we are motivated by revenge; and
What motivates us to cheat.

Drawing on the same experimental methods that made Predictably Irrational such a hit, Dan will emphasize the important role that irrationality plays in our day-to-day decisionmaking not just in our financial marketplace, but in the most personal aspects of our lives.

Quatrième de couverture :

The provocative follow-up to the New York Times bestseller Predictably Irrational

• Why can large bonuses make CEOs less productive?
• How can confusing directions actually help us?
• Why is revenge so important to us?
• Why is there such a big difference between what we think will make us happy and what really makes us happy?

In his groundbreaking book Predictably Irrational, social scientist Dan Ariely revealed the multiple biases that lead us into making unwise decisions. Now, in The Upside of Irrationality, he exposes the surprising negative and positive effects irrationality can have on our lives. Focusing on our behaviors at work and in relationships, he offers new insights and eye-opening truths about what really motivates us on the job, how one unwise action can become a long-term habit, how we learn to love the ones we're with, and more.

Drawing on the same experimental methods that made Predictably Irrational one of the most talked-about bestsellers of the past few years, Ariely uses data from his own original and entertaining experiments to draw arresting conclusions about how—and why—we behave the way we do. From our office attitudes, to our romantic relationships, to our search for purpose in life, Ariely explains how to break through our negative patterns of thought and behavior to make better decisions. The Upside of Irrationality will change the way we see ourselves at work and at home—and cast our irrational behaviors in a more nuanced light.

À propos de cette édition

• Éditeur: Harper
• Date d'édition: 2011
• ISBN 10: 0007354789
• ISBN 13: 9780007354788
• Reliure: Broché
• Nombre de pages: 368