Articles liés à Management of a Sales Force
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Biographie de l'auteur :
William J. Stanton is professor emeritus of marketing at the University of Colorado-Boulder. He received his PhD in marketing from Northwestern University, where he was elected to Beta Gamma Sigma. He has worked in business and has taught in several management development programs for marketing executives. He has served as a consultant for various business organizations and has engaged in research projects for the federal government. Professor Stanton also has lectured at universities in Europe, Asia, Mexico, and New Zealand. A coauthor of the leading text in sales management, Professor Stanton has also published several journal articles and monographs. Marketing has been translated into Spanish, and separate editions have been adapted (with coauthors) for Canada, Italy, Australia, and South Africa. In a survey of marketing educators, Professor Stanton was voted one of the leaders in marketing thought. And he is listed in Who's Who in America and Who's Who in the World.
Présentation de l'éditeur :
Management of a Sales Force is the #1 selling text in this market. This book covers the concepts and applies the theories associated with managing a sales force. This text is praised for its practical, applied, student friendly approach.
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- ÉditeurMcGraw Hill Higher Education
- Date d'édition2003
- ISBN 10 0071198989
- ISBN 13 9780071198981
- ReliureRelié
- Nombre de pages672
- Evaluation vendeur
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état : SatisfaisantConnecting readers with great books... En savoir plus sur cette édition
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Management of a Sales Force (McGraw-Hill/Irwin Series in Marketing)
Edité par
McGraw-Hill
(2002)
ISBN 10 : 0071198989
ISBN 13 : 9780071198981
Ancien ou d'occasion
Couverture rigide
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Hardcover. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. N° de réf. du vendeur S_309529358
Acheter D'occasion
EUR 9,62
Autre devise
Image d'archives
Management of a Sales Force (Mcgraw-Hill/Irwin Series in Marketing)
Edité par
Mcgraw-Hill Higher Education
(2002)
ISBN 10 : 0071198989
ISBN 13 : 9780071198981
Ancien ou d'occasion
Couverture rigide
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780071198981. N° de réf. du vendeur 9479135
Acheter D'occasion
EUR 18,03
Autre devise
Image d'archives
Management of a Sales Force (McGraw-Hill/Irwin Series in Marketing)
Edité par
McGraw-Hill
(2002)
ISBN 10 : 0071198989
ISBN 13 : 9780071198981
Ancien ou d'occasion
Couverture rigide
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre hardcover. Etat : Good. Good. book. N° de réf. du vendeur D8S0-3-M-0071198989-6
Acheter D'occasion
EUR 134,44
Autre devise