Business: United States Edition - Couverture rigide

Griffin, Ricky W.; Ebert, Ronald J.

Couverture rigide

ISBN 10 : 0130796115 ISBN 13 : 9780130796110

Editeur : Pearson, 1998

Synopsis

Book by Griffin Ricky W Ebert Ronald J

A propos du livre

Quatrième de couverture :

DON'T JUST READ. LEARN! What is an activebook?

An activebook is an interactive, online, digital book that completely integrates multimedia resources with the textbook to greatly enhance the student learning experience.

THE ACTIVEBOOK EXPERIENCE: Uses the Web for what it's good at!

An activebook takes full advantage of the online environment. Gearing Up quizzes highlight the chapter's central concepts. Active Examples and Active Exercises help students explore the chapter's most important points through video, audio, and text. Concept Checks allow students to test their understanding of the material at the end of major sections, with links back to appropriate coverage. Chapter Wrap-Ups include a practice quiz, which gives students a chance to test their knowledge. Dynamic content is updated as often as needed.

Lets students learn the way they learn best!

An activebook engages students of all learning styles through online print, audio, and video resources. The activebook experience is customizable by faculty and students. Students can annotate their activebook and customize their view of the book's dynamic resources.

Gives you more for less!

Despite the increased amount of multimedia and interactive content, activebooks cost less than traditional textbooks. Even though the core text is retained in print, the print component of an activebook is shorter than a traditional text. All boxed material, chapter summaries, exercises, and other content that can be made dynamic reside in the-online component of the activebook.

www.prenhall.com/myactivebook

Présentation de l'éditeur :

For Introduction to Business courses.

One of the most comprehensive—yet readable surveys of all major facets of business. This best-selling text moves from general perspectives to focused coverage of specific business functions. A carefully orchestrated variety of boxes, cases, vignettes, illustrations, quotes, interactive questions, and an informal first-person narrative all work together to draw students dynamically into the real world of contemporary business—further enriched by a host of supplements, including a multimedia CD-ROM free with each copy of the text.

À propos de cette édition

• Éditeur: Pearson
• Date d'édition: 1998
• ISBN 10: 0130796115
• ISBN 13: 9780130796110
• Reliure: Relié
• Numéro d'édition: 5
• Nombre de pages: 720