Articles liés à Introduction to Operations and Supply Chain Management
Synopsis
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Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Quatrième de couverture
Essentials of Marketing is the quintessential guide to current marketing thinking. The core concepts of marketing are imaginatively conveyed and reinforced with topical vignettes and cases. An essential read for all marketing students.
Noel Dennis, Senior Lecturer in Marketing, Teesside Business School, University of Teesside
The second edition of Essentials of Marketing is clearly written, with lots of appropriate examples and illustrations, so the reader can see how the key marketing principles are applied in real life.
Marianne Hough, Westminster Business School, University of Westminster
By stripping back the subject to its building blocks, Brassington and Pettitt uncover the DNA of marketing.
Essentials of Marketing is the indispensable introduction to the subject for all students taking a short or one-semester marketing module – whatever their background.
The second edition retains the lively writing style and authority of the authors’ Principles of Marketing, and highlights the links between theory and practice by using fresh and topical case studies drawn from real life, whilst focusing on the most important concepts and theories of marketing.
Essentials of Marketing also boasts an unrivalled selection of online learning resources at www.pearsoned.co.uk/brassington, which includes multiple choice questions that test your learning and help monitor your progress, video interviews with top marketing managers, answering your questions on how they use the theories of marketing every day in their professional lives, a full online glossary explaining the key terms of the subject, and weblinks for every chapter that help your ideas evolve!
Dr Frances Brassington is Senior Lecturer in Retail Management and Marketing at Oxford Brookes University.
Dr Stephen Pettitt is Deputy Vice-Chancellor of the University of Bedfordshire.
Présentation de l'éditeur
For the core course in Operations Management with coverage of supply chain management.
Introduction to Operations and Supply Chain Management, 2/e is the first text to provide an integrated and comprehensive treatment of both operations and supply chain management.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
- ÉditeurPearson
- Date d'édition2007
- ISBN 10 0131354264
- ISBN 13 9780131354265
- ReliureBroché
- Langueanglais
- Numéro d'édition2
- Nombre de pages600
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Introduction to Operations and Supply Chain Management
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
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Paperback. Etat : Very Good. Introduction to Operations and Supply Chain Management This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9780131354265
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Introduction to Operations and Supply Chain Management
Edité par
Pearson, 2008
ISBN 10 : 0131354264
ISBN 13 : 9780131354265
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
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Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780131354265. N° de réf. du vendeur 9037756
Quantité disponible : 1 disponible(s)
Image d'archives
Introduction to Operations and Supply Chain Management
Edité par
Pearson, 2008
ISBN 10 : 0131354264
ISBN 13 : 9780131354265
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780131354265. N° de réf. du vendeur 9037755
Quantité disponible : 1 disponible(s)
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Introduction to Operations and Supply Chain Management
Edité par
Pearson, 2008
ISBN 10 : 0131354264
ISBN 13 : 9780131354265
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780131354265. N° de réf. du vendeur 9127398
Quantité disponible : 1 disponible(s)
Image d'archives
Introduction to Operations and Supply Chain Management
Edité par
Pearson, 2008
ISBN 10 : 0131354264
ISBN 13 : 9780131354265
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780131354265. N° de réf. du vendeur 9127399
Quantité disponible : 1 disponible(s)
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INTRODUCTION TO OPERATIONS AND SUPPLY CHAIN MANAGEMENT, INTERNATIONAL EDITION
Edité par
PEARSON
ISBN 10 : 0131354264
ISBN 13 : 9780131354265
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Vendeur : Phatpocket Limited, Waltham Abbey, HERTS, Royaume-Uni
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Etat : Acceptable. Used - Acceptable. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-C-084-03518
Quantité disponible : 1 disponible(s)
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INTRODUCTION TO OPERATIONS AND SUPPLY CHAIN MANAGEMENT, INTERNATIONAL EDITION
Edité par
PEARSON
ISBN 10 : 0131354264
ISBN 13 : 9780131354265
Ancien ou d'occasion
Couverture souple
Vendeur : Phatpocket Limited, Waltham Abbey, HERTS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-C-084-03506
Quantité disponible : 3 disponible(s)
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INTRODUCTION TO OPERATIONS AND SUPPLY CHAIN MANAGEMENT, INTERNATIONAL EDITION
Edité par
PEARSON
ISBN 10 : 0131354264
ISBN 13 : 9780131354265
Ancien ou d'occasion
Couverture souple
Vendeur : Bulrushed Books, Moscow, ID, Etats-Unis
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Etat : Acceptable. LIGHTNING FAST SHIPPING! A heavily used, but still working copy. Coffee stain and wrinkling to the edge of the pages when a tired undergrad fell asleep and knocked their cup over on their books. The binding and pages of the book have been reinforced with tape, has tape and stickers on the cover, as well as lots of notes (some of the answers in the learning activities may be filled in) on the pages. Definitely not pretty, but it's a working copy at a great price that ships fast. ~ Book does NOT contain an access code or CD/DVD. N° de réf. du vendeur #157B-0080
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