This best-selling, brief text introduces marketing through the lens of creating value for customers.
With engaging real-world examples and information, Marketing: An Introduction shows readers how customer value―creating it and capturing it―drives every effective marketing strategy.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
This best-selling, brief text introduces marketing through the lens of creating value for customers.
With engaging real-world examples and information, Marketing: An Introduction shows readers how customer value—creating it and capturing it—drives every effective marketing strategy.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Destinations, frais et délaisVendeur : ThriftBooks-Phoenix, Phoenix, AZ, Etats-Unis
Paperback. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.85. N° de réf. du vendeur G0132744031I3N00
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Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Paperback. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.85. N° de réf. du vendeur G0132744031I3N00
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Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Paperback. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.85. N° de réf. du vendeur G0132744031I3N00
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Vendeur : ThriftBooks-Reno, Reno, NV, Etats-Unis
Paperback. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.85. N° de réf. du vendeur G0132744031I3N00
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Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Paperback. Etat : Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 2.85. N° de réf. du vendeur G0132744031I5N00
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Vendeur : PAPER CAVALIER UK, London, Royaume-Uni
Etat : good. A good reading copy. May contain markings or be a withdrawn library copy. N° de réf. du vendeur 9780132744034-4
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Vendeur : SecondSale, Montgomery, IL, Etats-Unis
Etat : Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. N° de réf. du vendeur 00082608529
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Vendeur : St Vincent de Paul of Lane County, Eugene, OR, Etats-Unis
Etat : Acceptable. paperback The item is fairly worn but still readable. Signs of wear include aesthetic issues such as scratches, worn covers, damaged binding. The item may have identifying markings on it or show other signs of previous use. May have page creases, creased spine, bent cover or markings inside. Packed with care, shipped promptly. N° de réf. du vendeur 2BB-01-2500
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Vendeur : Goodwill Industries of VSB, Oxnard, CA, Etats-Unis
Etat : Good. The book is nice and 100% readable, but the book has visible wear which may include stains, scuffs, scratches, folded edges, sticker glue, torn on front page,highlighting, notes, and worn corners. N° de réf. du vendeur 4JQO8Z006HVK
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Vendeur : Toscana Books, AUSTIN, TX, Etats-Unis
Paperback. Etat : new. Excellent Condition.Excels in customer satisfaction, prompt replies, and quality checks. N° de réf. du vendeur Scanned0132744031
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