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To change the organization, first change the individual.
To change the individual, read this book!
Organizations can’t change because individuals don’t change. Individuals don’t change because powerful mental maps stand in their way. This book offers a powerful, start-to-finish strategy for helping people redraw their mental maps and unleash their power to deliver superior, sustained strategic change.
Extensively updated with new techniques, case studies, and examples, this edition offers even more valuable insights for today’s leaders. You’ll find new and better ways to pilot change; anticipate specific points of resistance; and recruit and support “on-the-ground” champions and influencers. The book concludes with a new framework for integrating these powerful techniques to make change finally work in your organization.
Now updated with new cases, integrated tools, strategies, & solutions
Today, virtually every organization faces massive change. Unfortunately, change is extraordinarily difficult, and most attempts to initiate and sustain it fail. This book targets the core cause of failure: before you can change the organization, you must first change individuals. That means changing the “mental maps” people use to see the world and guide their behavior. This book shows how to do that, one step at a time.
Drawing on decades of experience with the world’s leading enterprises, J. Stewart Black systematically identifies the three brain barriers that prevent change: failure to see, failure to move, and failure to finish. Then, he offers powerful tools, strategies, and solutions for overcoming all three of these obstacles.
This edition has been extensively revised to offer new insights, examples, and case studies–from Facebook and Google to AMC and Lenovo. It concludes with a new five-step framework for integrating the elements of effective change leadership in real-world environments. You’ll see this framework put to work through an important new case study: Deseret News, one of the few newspapers that has learned to thrive in the digital era.
• Overcoming the failure to see
Why organizations miss obvious market transformations–and what to do about it
• Breaking through the failure to move
Why people fail to change even when they see the need–and how to break through this barrier
• Conquering the failure to finish
Why change “stalls out”–and how to maintain the momentum
• Learning to change before crises demand it
Creating the capability to anticipate change, move when needed, and finish without “being told”
J. Stewart Black is a professor of Global Leadership and Strategy at IMD. An internationally recognized scholar on change and transformation, he is a frequent keynote speaker at conferences around the world and at company functions. He is regularly sought out to work with leading companies on issues of strategy and strategic change, especially with regard to developing leaders and high-potential managers to initiate and execute change in themselves and others. Dr. Black has been a faculty member previously at the Amos Tuck School of Business Administration at Dartmouth College, University of Michigan, and INSEAD. He is the author of 15 other books and more than 100 articles and case studies that have been used in both university classrooms and corporate boardrooms. Dr. Black has lived and worked nearly half his professional career outside the United States, including in Switzerland, Singapore, Japan, and Hong Kong.
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