Communication: Principles for a Lifetime, 3/e helps students see the relationships among various facets of communication by anchoring all discussion around five fundamental principles. Understanding that the challenge in any basic communication course is teaching students the myriad of skills, principles, and theories without overwhelming them, Beebe/Beebe/Ivy emphasize the following five key principles of communication throughout their book:
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Communication helps the reader see the relationships among the concepts, skills, theories, and contexts of communication by anchoring all discussion around five fundamental communication principles.
Written by experienced and highly regarded authors and teachers, Communication: Principles for a Lifetime provides the reader with all the theory and skills necessary – in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge in basic communication is learning the myriad of skills, principles, and theories without being overwhelming, Beebe/Beebe/Ivy emphasize five key principles of communication throughout their book:
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