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Description du livre Paperback. Etat : new. Paperback. Why are we influenced by the behaviour of complete strangers? Why does the brain register similar pleasure when I perceive something as 'fair' or when I eat chocolate? Why can we be so profoundly hurt by bereavement? What are the evolutionary benefits of these traits? The young discipline of 'social cognitive neuroscience' has been exploring this fascinating interface between brain science and human behaviour since the late 1990s. Now one ofits founding pioneers, Matthew D. Lieberman, presents the discoveries that he and fellow researchers have made. Using fMRI scanning and a range of other techniques, they have been able to see that thebrain responds to social pain and pleasure the same way as physical pain and pleasure; and that unbeknown to ourselves, we are constantly 'mindreading' other people so that we can fit in with them. It is clear that our brains are designed respond to and be influenced by others. For good evolutionary reasons, he argues, we are wired to be social. The implications are numerous and profound. Do we have to rethink what we understand by identity, and free will? How can managersimprove the way their teams relate and perform? Could we organize large social institutions in ways that would work far better? And could there be whole new methods of education? Being social is as fundamental to our survival as our ability to navigate the world through vision and reason. In this book, Matthew Lieberman draws on the latest research in the newly emerging field of social cognitive neuroscience to show that social interaction has moulded the evolution of our brains: we are wired to be social. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9780198743811
Description du livre paperback. Etat : New. Language: ENG. N° de réf. du vendeur 9780198743811
Description du livre Paperback. Etat : New. BRAND NEW ** SUPER FAST SHIPPING FROM UK WAREHOUSE ** 30 DAY MONEY BACK GUARANTEE. N° de réf. du vendeur 9780198743811-GDR
Description du livre Etat : New. N° de réf. du vendeur 23318367-n
Description du livre Paperback / softback. Etat : New. New copy - Usually dispatched within 4 working days. Being social is as fundamental to our survival as our ability to navigate the world through vision and reason. In this book, Matthew Lieberman draws on the latest research in the newly emerging field of social cognitive neuroscience to show that social interaction has moulded the evolution of our brains: we are wired to be social. N° de réf. du vendeur B9780198743811
Description du livre Paperback. Etat : Brand New. 384 pages. 7.68x5.67x0.87 inches. In Stock. N° de réf. du vendeur __0198743815
Description du livre Paperback. Etat : new. New. Fast Shipping and good customer service. N° de réf. du vendeur Holz_New_0198743815
Description du livre Paperback. Etat : new. New Copy. Customer Service Guaranteed. N° de réf. du vendeur think0198743815
Description du livre Etat : new. N° de réf. du vendeur FrontCover0198743815
Description du livre Etat : New. N° de réf. du vendeur 23318367-n