Quantitative Methods For Business - Couverture souple

Waters, Mr Donald

Couverture souple

ISBN 10 : 0201403978 ISBN 13 : 9780201403978

Editeur : Addison Wesley, 1997

Synopsis

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A propos du livre

Quatrième de couverture :

Quantitative Methods for Business

Fifth Edition

Donald Waters

Managers in every organisation use quantitative methods.  One of their essential skills is the ability to understand numerical information and use it for decision making.  Not surprisingly, management students do a course in quantitative methods, typically with names like quantitative analysis, decision analysis, business modelling or financial methods.  This book gives an introduction to methods that are widely used in business, which every student of management will meet somewhere in their course.  Whether you are studying for an HND, a first degree, an MBA or postgraduate degree, or a professional qualification, the book covers key topics in an easy to follow and practical way.

Quantitative Methods for Business, fifth edition, is divided into five parts which develop the subject in a logical sequence.

• Part One introduces the subject, asks why managers use quantitative methods and reviews essential quantitative tools.
• Part Two describes data collection and description, showing how to select and present information reliably.
• Part Three looks at specific types of management problem that are invariably tackled using quantitative methods, such as financial analyses and forecasting.
• Part Four introduces the ideas of uncertainty, focusing on probabilities, the elements of statistics and sampling.
• Part Five shows how statistical ideas are used in decision making, quality management, inventory management and other areas.

Key features

• A comprehensive view of quantitative methods actually used by managers.
• No previous knowledge or experience assumed, enabling you to study at your own pace.
• The subject is developed in a logical order with a clear and easy to follow style.
• Worked examples illustrate key principles needed to grasp the subject.
• ‘Ideas in practice’ and case studies show how methods are actually used.
• Self-assessment problems, chapter outlines and summaries, review questions, research projects and sources of information help to reinforce learning.
• Extensive companion website with a range of additional material at www.pearsoned.co.uk/waters.

Donald Waters is the author of many successful textbooks and is well known for his clarity of style.  He was a professor of finance and operations management and now works in management analysis, research and education.

Présentation de l'éditeur :

This completely revised and updated Second edition of a popular book takes a non-threatening, non-theoretical approach to a subject which students often find difficult. Avoiding rigorous mathematics and concentrating on applying quantitative ideas to the work situation, it helps students to understand the subjects relevant to their working environment. The book provides complete topic coverage for a first course in quantitative methods, and demonstrates how these methods can be applied in practice. Ideal as an introduction, the book assumes no previous knowledge of either management or quantitative methods.

À propos de cette édition

• Éditeur: Addison Wesley
• Date d'édition: 1997
• ISBN 10: 0201403978
• ISBN 13: 9780201403978
• Reliure: Broché
• Numéro d'édition: 2
• Nombre de pages: 696