Writing for the Mass Media - Couverture souple

Stovall, James G.

Couverture souple

ISBN 10 : 0205335470 ISBN 13 : 9780205335473

Editeur : Pearson, 2001

Synopsis

Book by Stovall James Glen

A propos du livre

Présentation de l'éditeur :

Through five editions, Writing for the Mass Media remains one of the most clear and efficient introductions to media writing.

This successful text offers a simple organization, clear writing, abundant exercises, and precise examples that give students the information and opportunity to develop their skills as professional writers. Using a workbook-style format, it introduces and explains the major forms of media writing ― inverted pyramid for print and Web, dramatic unity for broadcast, copy platforms for advertising, and the various writing structures required for public relations ― and covers all major areas of media, including the World Wide Web.

À propos de cette édition

• Éditeur: Pearson
• Date d'édition: 2001
• ISBN 10: 0205335470
• ISBN 13: 9780205335473
• Reliure: Broché
• Numéro d'édition: 5
• Nombre de pages: 432