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- ÉditeurThe MIT Press
- Date d'édition2021
- ISBN 10 0262542277
- ISBN 13 9780262542272
- ReliureBroché
- Langueanglais
- Nombre de pages232
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The Power of Experiments: Decision Making in a Data-Driven World (Mit Press)
Edité par
The MIT Press, 2021
ISBN 10 : 0262542277
ISBN 13 : 9780262542272
Ancien ou d'occasion
paperback
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paperback. Etat : Very Good. Very Good Condition - May show some limited signs of wear and may have a remainder mark. Pages and dust cover are intact and not marred by notes or highlighting. N° de réf. du vendeur MIT-PB39-VG-0262542277
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The Power of Experiments : Decision Making in a Data-Driven World
Edité par
MIT Press, 2021
ISBN 10 : 0262542277
ISBN 13 : 9780262542272
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
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Etat : Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 51777309-6
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The Power of Experiments: Decision Making in a Data-Driven World (Mit Press)
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Etat : New. pp. 232. N° de réf. du vendeur 26383612519
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Power of Experiments : Decision Making in a Data-driven World
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The Power of Experiments (Paperback)
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Paperback. Etat : new. Paperback. How organizations--including Google, StubHub, Airbnb, and Facebook--learn from experiments in a data-driven world.How tech companies like Google, Airbnb, StubHub, and Facebook learn from experiments in our data-driven world-an excellent primer on experimental and behavioral economicsHave you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments-also known as randomized controlled trials-designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial has gone mainstream. No tech company worth its salt (or its share price) would dare make major changes to its platform without first running experiments to understand how they would influence user behavior. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world.Luca and Bazerman describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Successful experiments can save companies money-eBay, for example, discovered how to cut $50 million from its yearly advertising budget-or bring to light something previously ignored, as when Airbnb was forced to confront rampant discrimination by its hosts. Moving beyond tech, Luca and Bazerman consider experimenting for the social good-different ways that governments are using experiments to influence or "nudge" behavior ranging from voter apathy to school absenteeism. Experiments, they argue, are part of any leader's toolkit. With this book, readers can become part of "the experimental revolution." Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9780262542272
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Power of Experiments : Decision Making in a Data-driven World
Edité par
The MIT Press, 2021
ISBN 10 : 0262542277
ISBN 13 : 9780262542272
Ancien ou d'occasion
Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
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ThePowerofExperiments Format: Paperback
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The Power of Experiments: Decision Making in a Data-Driven World (Mit Press)
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PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur H8-9780262542272
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The Power of Experiments
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Etat : New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. N° de réf. du vendeur ABTA-301085
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