Simply Strategy: The shortest route to the best strategy

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9780273708780: Simply Strategy: The shortest route to the best strategy

Book by Richard Koch Peter Nieuwenhuizen

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Quatrième de couverture :

"Simply Strategy takes the hype out of business strategy and provides a user-friendly tool to identify and manage the most important activities that impact the bottom line. It's a ‘must read’ for business units that operate in multiple product/market combinations while relying on a common set of manufacturing assets.”

 --- Ram Sriram, General Manager, Fort Amanda Specialties LLC, USA

 

"Simply Strategy gives business units an easy to understand, simply structured approach to developing a robust strategy. Supplementing the book is a computer program that makes the strategy developing experience pain-free."

  --- Jeff Simmonds, Business Manager, General Manager, Akcros Chemicals, USA

 

"Save on consultants, buy this book! Simply Strategyhas helped me greatly to build strategic business focus in all layers of the organization. It was an extremely rewarding exercise".

  --- Valentin van den Boogaard, Director, Sales & Markting, Supresta, The Netherlands

 

A step-by-step guide to a business strategy that works for you

 

You’ve got customers to please, products to make, services to deliver. You need a strategy and you need it quick. But how do you devise the right strategy for your business? You've got no time for theory or jargon, you need practical results that deliver straight to the bottom line, now. This book tells you everything you need to know to develop an effective strategy for your business, using real information from your company.

This straightforward, step-by-step guide coaches you through the key questions such as:

* Where do you really earn your money?

* How good is your competitive position?

* Is this a good industry to be in?

* What do your customers think?

* How do you increase profits quickly?

To make the application of the lessons you learn from Simply Strategy even easier, specially-written software to analyse your company date is available. For more information and free sample activities, see the website at www.pearson-books.com/simplystrategy

Simply a better way to develop strategy for any business manager

Présentation de l'éditeur :

Are you responsible for devising the strategy for your business unit? Want to make sure you have a smart, achievable and effective strategy but not sure where to start? This book gives you strategy in a nutshell. Everything you need to know to assess your business unit and build an effective strategy for future profitability is here. The core of the book is a step-by-step guide to strategy that coaches the reader through key questions such as:

* How do you increase profits quickly?

* Who are we and what do we do?

* How good is your competitive position?

* Is this a good industry to be in?

* What do your customers think?

* How do you organize and realize your new strategy?

There is no wallowing around in abstract theory: this is a highly practical guide to developing real strategy. Two business cases, with all the complicated nitty gritty of the real world, are threaded through the text to bring the concepts and techniques discussed to life. The first follows the voyage of strategy development and discovery taken by a large American tea company; the second describes a globally operating manufacturing business which carries out a so-called 'bottom-up' business analysis.

To further enhance the book's application potential, it can be used in conjunction with a specially-developed and customisable software that allows you to generate information and graphs from your own business data - samples of this are available free to readers on the book's companion website.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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1.

Koch, Richard/ Nieuwenhuizen, Peter
Edité par Financial Times Management (2006)
ISBN 10 : 0273708783 ISBN 13 : 9780273708780
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Revaluation Books
(Exeter, Royaume-Uni)
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Description du livre Financial Times Management, 2006. Paperback. État : Brand New. illustrated edition. 213 pages. 9.25x5.75x0.75 inches. In Stock. N° de réf. du libraire zk0273708783

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Richard Koch, Peter Nieuwenhuizen
Edité par FT Press (2009)
ISBN 10 : 0273708783 ISBN 13 : 9780273708780
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Ergodebooks
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Description du livre FT Press, 2009. Paperback. État : New. N° de réf. du libraire DADAX0273708783

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Peter Nieuwenhuizen; Richard Koch
Edité par FT Press (2009)
ISBN 10 : 0273708783 ISBN 13 : 9780273708780
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Irish Booksellers
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Description du livre FT Press, 2009. Paperback. État : New. book. N° de réf. du libraire 0273708783

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Richard Koch, Peter Nieuwenhuizen
Edité par FT Press (2009)
ISBN 10 : 0273708783 ISBN 13 : 9780273708780
Neuf(s) Paperback Quantité : 2
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Murray Media
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Description du livre FT Press, 2009. Paperback. État : New. N° de réf. du libraire P110273708783

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