Creative Boot Camp (Voices That Matter)

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9780321884640: Creative Boot Camp (Voices That Matter)

Creative Boot Camp is a 30-day creative training program that will increase the quantity and quality of your ideas. The book begins by exploring what creativity is and isn't, how we can train ourselves to improve our own ideation, and what steps we need to take to generate more ideas and better ideas for our creative selves, our creative projects, our creative businesses, and our creative lives.

Like any muscle, creativity requires repetitive and challenging exercise to grow. The 30-day program provides an escalation of creative exercises that test our problem-solving prowess and train us to overcome the obstacles that inhibit ideation. The program tests regularly, both in idea quantity and quality, to ensure we are on track with our boot camp goals. But unlike the gym, these exercises aren't to be dreaded. They are light, fun, and take 10-15 minutes max. By the end of the 30-day boot camp, readers will see noticeable improvement in the quantity and quality of their ideas.

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From the Back Cover :

It is commonplace to wonder how some people can be blessed with seemingly endless creative output, as if the gods of creativity have somehow bestowed upon them a divine gift. But what if I told you creativity isn't what you think, that it's not a mysterious moment that strikes suddenly and sharply? What if I told you creativity isn't a rare talent but rather a practical skill? What if I told you that creativity could be taught, that it can be trained? What if I told you that creativity isn't a moment, creativity is a habit? And you can get better at it.

Creative Boot Camp is a 30-day crash course on creativity, exploring what creativity truly is, how it works, and what you can do to generate ideas in greater quantity and quality. Complete the Creative Boot Camp program, track your results online at creativebootcamp.net, and discover how relevant and novel your ideas can be.

About the Author :

Stefan Mumaw is the Creative Director and Purveyor of All That Rocks at Callahan Creek, a Kansas City-based ad agency. He has written six books, the most recent being Creative Boot Camp, a 30-day crash course on creativity. Previously, he authored Chasing the Monster Idea, which examines the characteristics shared between truly monstrous creative ideas, co-authored Caffeine for the Creative Team and Caffeine for the Creative Mind with Wendy Lee Oldfield, and penned Redesigning Websites and Simple Websites. He has spoken at numerous creative industry gatherings over the years and has been known to embarrass himself and those around him if given the opportunity.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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Mumaw, Stefan
Edité par New Riders Pub (2012)
ISBN 10 : 0321884647 ISBN 13 : 9780321884640
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Revaluation Books
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Description du livre New Riders Pub, 2012. Paperback. État : Brand New. 1st edition. 240 pages. 9.00x0.60x6.00 inches. In Stock. N° de réf. du libraire zk0321884647

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Stefan Mumaw
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ISBN 10 : 0321884647 ISBN 13 : 9780321884640
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Mumaw, Stefan
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