CZINKOTA International Business

ISBN 13 : 9780324206104

International Business

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9780324206104: International Business

International Business, 7th edition presents an up-to-date and complete exploration of international business issues and practice. The author's experience as both practitioners and academics brings a balanced and seasoned voice to the text. The text is built upon a strong foundation of theory and includes current examples, cases and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping learners develop and refine a global perspective.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

About the Author :

Michael R. Czinkota is one of the foremost experts on international business and marketing in the world. His insights and counsel are frequently sought by the media, global companies and governments all over the world. He is a frequent speaker on issues related to trade, trade policy and global business strategies. He has served in the U.S. Government as Deputy Assistant Secretary of Commerce, where he was responsible for trade analysis, support of trade negotiations and retaliatory actions, and policy coordination for international finance, investment, and monetary affairs. He currently serves on the faculty of The McDonough School of Business at Georgetown University.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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CZINKOTA
Edité par South-Western (2004)
ISBN 10 : 0324206100 ISBN 13 : 9780324206104
Neuf(s) Paperback Quantité : 1
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Irish Booksellers
(Rumford, ME, Etats-Unis)
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Description du livre South-Western, 2004. Paperback. État : New. book. N° de réf. du libraire M0324206100

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Acheter neuf
EUR 167,90
Autre devise

Ajouter au panier

Frais de port : Gratuit
Vers Etats-Unis
Destinations, frais et délais