The Future of Business: The Essentials

Gitman, Lawrence J.; McDaniel, Prof Carl

ISBN 10 : 0324542852 ISBN 13 : 9780324542851

Editeur : South-Western, 2007

Synopsis

"The Future of Business: The Essentials, 3e" prepares students for a successful career in business by equipping them with the knowledge, skills, and competencies they need to prepare for tomorrow's competitive workplace. Each chapter offers a thorough presentation of business principles and also highlights emerging business trends in fields such as management, leadership, production, marketing and finance. Trends include shifts in economic policies in Europe, the global marketplace, the boom in the service sector, managing workforce diversity, new technology, and more. The text also helps students envision themselves in a business career, revealing possibilities that exist when they select business as a major through new Exploring Business Careers opening vignettes and videos. Advanced learning tools such as online learning resources (ThomsonNOW) and the Integrated Learning System help build business competencies.To help students develop high-performance workplace skills, the Secretary's Commission on Achieving Necessary Skills (SCANS) recommends students develop five workplace competencies: using and allocating resources, working with others, acquiring and using information, understanding systems, and working with technology. The Preparing for Tomorrow's Workplace activities are designed to develop these workplace skills in students. SCANS competencies and workplace skill-building are key features included in the homework section of each chapter.

A propos du livre

Présentation de l'éditeur

Packed with examples and illustrations of professionals in real-world practice, "The Future of Business: The Essentials 4E, International Edition" prepares readers for a successful career in business by equipping them with the knowledge, skills, and competencies needed in tomorrow's competitive workplace. Rich in theory and application, it delivers an engaging presentation of the foundational principles, concepts, and vocabulary for each area of business, while also emphasizing the practical skills needed for real-world success - including the five workplace competencies recommended by the Secretary's Commission on Achieving Necessary Skills (SCANS). Each chapter offers a thorough presentation of business principles and also highlights emerging business trends in management, leadership, production, marketing, and finance.

Détails de l'édition

• Éditeur: South-Western
• Date d'édition: 2007
• Langue: anglais
• ISBN 10: 0324542852
• ISBN 13: 9780324542851
• Reliure: Fournitures diverses
• Nombre de pages: 612
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible