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The fun and easy way® to create effective ads and increase your profits
Need to develop a hard–hitting, memorable ad campaign? This practical guide gives you the inside scoop on creating attention–getting, results–driven advertising in all mediums from electronic and print to radio, TV, online, and outdoor formats. You′ll see how to deliver a powerful, consistent message and when you should and shouldn′t use shortcuts to save costs.
Discover how to
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Description du livre paperback. Etat : New. N° de réf. du vendeur B1-319yz
Description du livre Etat : New. N° de réf. du vendeur 4150623-n
Description du livre Paperback or Softback. Etat : New. Advertising for Dummies 1.1. Book. N° de réf. du vendeur BBS-9780470045831
Description du livre Etat : New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books!. N° de réf. du vendeur OTF-S-9780470045831
Description du livre Etat : New. Book is in NEW condition. N° de réf. du vendeur 0470045833-2-1
Description du livre Soft Cover. Etat : new. This item is printed on demand. N° de réf. du vendeur 9780470045831
Description du livre Etat : New. N° de réf. du vendeur ABLIING23Feb2215580218542
Description du livre Paperback. Etat : new. Paperback. So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo? The world of advertising can seem like a daunting placebut it doesnt have to be. Advertising for Dummies coaches you through the process and shows you how to: Identify and reach your target audienceDefine and position your messageGet the most bang for your buckProduce great ads for every mediumBuy the different mediaCreate buzz and use publicityResearch and evaluate your competition Advertising for Dummies offers newbies a real-world look at the ins and outs of advertisingfrom online and print to TV, radio, and outdoor formatsto show you how you can easily develop and execute a successful campaign on any budget. Plus, youll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle. Advertising For Dummies, Second Edition covers all the ins and outs of advertising for small business owners, advertising and marketing professionals, and anyone who wants to know more about the business and its basics. It includes up-to-date information on electronic, print, radio, television, and online advertising, as well as outdoor formats. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9780470045831
Description du livre paperback. Etat : New. Language: ENG. N° de réf. du vendeur 9780470045831
Description du livre Paperback. Etat : new. New. Fast Shipping and good customer service. N° de réf. du vendeur Holz_New_0470045833