Winning Gifts - Couverture rigide

Thomas D. Wilson

Couverture rigide

ISBN 10 : 0470128348 ISBN 13 : 9780470128343

Editeur : Parlux, 2005

Synopsis

Book by Wilson Thomas D

A propos du livre

Quatrième de couverture :

Praise for Winning Gifts Make Your Donors Feel Like Winners

"If you read nothing else this year, put Winning Gifts on your list. From the basics to the advanced, Wilson stresses the relationship elements in all fundraising success and creates a truly donor–centered skill set for fundraising professionals in all fields. The listening skills chapter alone is worth the price of admission along with the practical advice and counsel."
William C. McGinly, PhD, CAE, PA, President and Chief Executive Officer,Association for Healthcare Philanthropy

"With Winning Gifts, Tom Wilson has provided invaluable insight into the psychology of successful giving and the long–term benefits that flow both to the recipient and benefactor."
Robert B. Cialdini, author of Influence: Science and Practice

"Winning Gifts is aimed toward fundraising professionals, but it is invaluable for volunteers leading and working with those professionals in the rewarding and high–stakes world of charitable campaigns. After reading Tom′s book, volunteer leaders will understand the intricacies of fundraising, will see the roles they can play more clearly, will know how to work more productively with their fundraising professionals, and will have the confidence and knowledge to meet and exceed their charitable goals for the institutions and causes they hold so dear."
Val E. Vaden and Lilli J. Rey, The Rey–Vaden Family Foundation

"This is a great book... for anyone who is serious about success in major gift fundraising! In addition to its value to development professionals, I think it should be mandatory reading for CEOs and board members of nonprofit organizations to help them understand the fundamental fact that donors give to fulfill their needs and interests, not ours."
Mark A. Neville, CFRE, Director, Foundation and Corporate Relations, Mayo Clinic

"Whether you′re asked to give money or get money, Winning Gifts is one to add to your ′must–read′ list! Tom′s practical examples and helpful hints will take you right to the finish line of your project. This is a handbook for success!"
Linda Wright, retired corporate grantmaker, U.S. Bank

"Tom Wilson has distilled his decades of experience into this fine book. It′s a gem, and bound to help you raise much more money. Tom Wilson is a smart man with great fundraising experience. He generously shares it in this highly useful book. One great idea can raise millions. There are dozens in his book. It always thrills me when a great fundraiser takes decades of success and distils it into a book. For a few dollars and a few hours you get invaluable, career–enhancing benefits. Thank you, Tom!"
Harvey McKinnon, President, Harvey McKinnon Associates, and author ofTiny Essentials of Monthly Committed Giving and Hidden Gold

Présentation de l'éditeur :

The secret to getting gifts and making donors feel like winners.

Know the best approaches to people–centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win–win framework, the importance of listening, the case for a donor–centered approach, and the direct ways these concepts can be applied in a variety of fundraising settings. Includes numerous real–world examples taken from the author′s own experience as chief philanthropy officer in nonprofits and as a leader in a well–known national nonprofit consulting company.  

Thomas D. Wilson is the vice president and western regional manager for Campbell & Company. His career in fundraising spans more than 25 years and includes building successful campaigns from inception, reinvigorating stalled initiatives, and board/staff training.

À propos de cette édition

• Éditeur: Parlux
• Date d'édition: 2005
• ISBN 10: 0470128348
• ISBN 13: 9780470128343
• Reliure: Relié
• Nombre de pages: 336