B2B and Beyond: New Business Models Built on Trust - Couverture rigide

DeMaio, Harry B.

Couverture rigide

ISBN 10 : 0471054666 ISBN 13 : 9780471054665

Editeur : John Wiley & Sons Inc, 2001

Synopsis

Book by DeMaio CISSP Harry B

A propos du livre

Quatrième de couverture :

In a rapidly moving Network Economy, you need new models and strategies to succeed. As competition gives way to "co–opetition"; as business entities find themselves each other′s customers, suppliers, allies, and competitors simultaneously; and as Internet price–bots send your B–school pricing strategies the way of the typewriter, how do you win in e–business? Quality, Service, and Trust are emerging as the most powerful new enablers for successful branding, sustained differentiation, and customer loyalty, both at the consumer and the business level. Clearly and concisely, B2B and Beyond: New Business Models Built on Trust explains just how to build an "e–Trust" business that flourishes on quality, service, and trust, and leverages new and existing technologies to interact, transact, and collaborate with members of your organization′s entire value chain. Arming you with a thorough understanding of security, controls, business processes, technology functions, and the development of collaborative trusting relationships, this visionary guide leads you to an e–Trust strategy that works in the Network Economy.

"B2B and Beyond challenges business and technology executives to embrace e–Business as critical to the survival and growth of their enterprises–and provides cogent assurance that they can do so without relinquishing security and control. DeMaio builds a compelling case for a new model of electronic trust (e–Trust), based on acceptance of mutual dependence and implementation of processes and technologies to manage the risks inherent in dissolving enterprise boundaries. Grounded in DeMaio′s years of experience as a business and information security practitioner and consultant, and laced with analogies, fables, and real–world examples from a range of industries, B2B and Beyond provides a philosophical framework, high–level technical background, and practical implementation guidance."–Claire Hoyum, Assistant Vice President of Information Security St. Paul Companies, Inc.

Présentation de l'éditeur :

A groundbreaking guide to forging trusting, mutually beneficial B2B relationships

Companies that have entered into B2B alliances may simultaneously be one and another′s customers, suppliers, allies, and competitors. But in today′s turbo–charged e–environment, how do companies take full advantage of the many benefits of B2B alliances while avoiding the obvious dangers of allowing potential competitors intimate access to their value chains? In this groundbreaking book Harry DeMaio, Director of Deloitte & Touche′s renowned Enterprise Risk Service Practice, answers that question with the revolutionary concept of E–Trust, a proven strategy based on fostering business relationships based on mutual self–interest and trust. Writing for managers and corporate decision–makers, DeMaio explains the current state of B2B in an approachable, entertaining fashion, making difficult concepts easy to grasp. He demonstrates the critical role that trust, privacy, and security issues play in the B2B environment and provides guidance on how companies in various industries engaged in B2B relationships must address their varying security and privacy needs.

Harry DeMaio (Cincinatti, OH) is Director of Deloitte & Touche′s Enterprise Risk Service Practice.

À propos de cette édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 2001
• ISBN 10: 0471054666
• ISBN 13: 9780471054665
• Reliure: Relié
• Nombre de pages: 400