Written entirely in French, this book provides a structured two-year course in French and marketing.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
This book offers an original and practical approach to the French of media and communications. Written entirely in French, it aims to increase the student's awareness of the special kind of language needed for marketing in the French-speaking world. The method focuses on extracts taken from technically orientated newspapers and magazines which deal with the world of marketing and advertising. In each chapter the extracts are followed by exercises concentrating on vocabulary, syntax, questions on the text, oral exercises, exposés, debates and written exercises. Part I deals with the world of advertising while Part II looks at information and communications. Care has been taken to avoid an excess of difficult jargon and all the exercises have model answers at the end of the book.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
EUR 4,23 expédition vers Etats-Unis
Destinations, frais et délaisVendeur : Broad Street Books, Branchville, NJ, Etats-Unis
Hardcover. Etat : Very Good. Black boards with gilt lettering. Book is in very nice condition, text is unmarked and pages are tight. N° de réf. du vendeur f3607
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