Experiencing International Business and Management - Couverture souple

Punnett, Betty Jane

Couverture souple

ISBN 10 : 0534214622 ISBN 13 : 9780534214623

Editeur : Wadsworth Publishing Co Inc, 1999

Synopsis

Book by Punnett Betty Jane

A propos du livre

Présentation de l'éditeur

Designed for instructors who want to go beyond the facts and figures in standard textbooks, this affordable paperback is a unique teaching resource that adds a 'real life' dimension to courses in international business. It can be used to supplement any basic textbook on International Business or International Management. The book begins with a description of the role of experiential learning in the classroom, along with a brief overview of key concepts in international business. The main part of the text consists of 24 hands-on experiential exercises, 7 projects, and 5 mini case studies--all designed for in-class use. The result is a teaching tool that will enliven the classroom and enhance student's experience of the global business environment. As the author notes in the Preface: 'Some of the exercises and projects...are intended for larger groups, some for smaller; some are done individually, others in groups; some are done entirely in class, some involve limited outside work, others may be prepared entirely outside class; some involve class presentations, others written assignments; some are short, others can take several hours. The intent has been to prepare a variety of exercises and projects so the instructor can choose those that are most appropriate for a particular course and group of students.'

Présentation de l'éditeur

Revised and updated, this popular book adds a real-life dimension to courses in international business and management. It's designed for instructors who want to go beyond the facts and figures in standard textbooks, and helps students learn how to interact with people in different cultures in the global business environment. The book begins with a description of the key role of experiential learning in the classroom, along with a brief overview of key concepts in international business. The main part of the text consists of 25 hands-on experiential exercises, 7 projects, and 5 mini case studies - all designed for in-class use. This edition features updated data and information in many of the exercises, projects, and cases, and includes 5 completely new exercises and cases. For the first time, the author has identified the exercises that work particularly well with students in off-site locations. An Online Instructors Manual is available for adopters.

À propos de cette édition

• Éditeur: Wadsworth Publishing Co Inc
• Date d'édition: 1999
• ISBN 10: 0534214622
• ISBN 13: 9780534214623
• Reliure: Broché
• Numéro d'édition: 2
• Nombre de pages: 400