Small Business Management: Entrepreneurship and Beyond

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9780618128488: Small Business Management: Entrepreneurship and Beyond

Hatten provides a balanced introduction to both entrepreneurship and small business management before turning his focus toward achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are highlighted throughout the text, and the Third Edition features an increased emphasis on small business ownership by women and minority groups. Additional coverage is given to the new Small Business Administration size standards, creating a personalized business plan, and e-commerce.

  • "New! "A full chapter is devoted to creating a business plan. Two complete plans written by undergraduate students appear in the text--one designed for a service business, the other for a retail establishment. Electronic Business Plan Templates are also available online.
  • "New! ""What Would You Do" exercises provide realistic opportunities for students to think critically and realistically.
  • "New! ""Profile in Entrepreneurship" boxes spotlight individuals who' ve created new products and businesses.
  • "New! "Eduspace course management system.
  • "New! "Coverage of small business ownership by women and minority groups has been increased throughout the text
  • "New! "End of chapter questions ("Comprehension Checks") have been added to each chapter.
  • Author created supplements including the Instructors Resource Manual, Test Bank and PowerPoint slides, ensure seamless integration of the text and teaching resources.
  • A shorter length accommodates one semester courses without sacrificing important topics.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

About the Author :

Timothy S. Hatten is a professor at Mesa State College in Grand Junction, Colorado, where he has served as the chair of business administration and director of the MBA program. He is currently co-director of the Entrepreneurial Business Institute. He received his Ph.D. from the University of Missouri-Columbia, his M.S. from Central Missouri State University, and his B.A. from Western State College in Gunnison, Colorado. He is a Fulbright Scholar. He taught small business management and entrepreneurship at Reykjavik University in Iceland and business planning at the Russian-American Business Center in Magadan, Russia. Dr. Hatten has been passionate about small and family businesses his whole life. He grew up with the family-owned International Harvester farm equipment dealership in Bethany, Missouri, which his father started. Later, he owned and managed a Chevrolet/Buick/Cadillac dealership with his father, Drexel, and brother, Gary. Since entering academia, Dr. Hatten has actively brought students and small businesses together through the Small Business Institute program. He counsels and leads small business seminars through the Western Colorado Business Development Corporation.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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Timothy S. Hatten
Edité par Houghton Mifflin College Div (2003)
ISBN 10 : 0618128484 ISBN 13 : 9780618128488
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Timothy S. Hatten
ISBN 10 : 0618128484 ISBN 13 : 9780618128488
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Hatten, Timothy S.
Edité par Houghton Mifflin, Boston, MA (2003)
ISBN 10 : 0618128484 ISBN 13 : 9780618128488
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Description du livre Houghton Mifflin, Boston, MA, 2003. Hardcover. État : New. 2nd Edition. Still in Shrinkwrap Multiple copies available this title. Quantity Available: 10. Category: Business, Finance & Marketing; ISBN: 0618128484. ISBN/EAN: 9780618128488. Pictures of this item not already displayed here available upon request. Inventory No: 1560764937. N° de réf. du libraire 1560764937

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Hatten, Timothy S.
Edité par Houghton Mifflin College Div, U.S.A. (2003)
ISBN 10 : 0618128484 ISBN 13 : 9780618128488
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Description du livre Houghton Mifflin College Div, U.S.A., 2003. Hardcover. État : New. 0618128484 New. Small Business Management: Entrepreneurship and Beyond 2nd Edition by Timothy S. Hatten (Author) Product details Hardcover: 660 pages Publisher: Houghton Mifflin College Div; 2nd edition (January 2003) Language: English ISBN-10: 0618544992 ISBN-13: 9780618544998 ASIN: Product Dimensions: 8.3 x 1.1 x 10.4 inches. N° de réf. du libraire Z0618128484ZN

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