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Marketing: The Encyclopedic Dictionary offers an incomparable reference source in the subject of marketing . The emphasis is on practical understanding of the topics, so that they may be easily understood by managers in general, but the theory is also examined in sufficient depth to justify its position as the most authoritative marketing reference book available.
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Description du livre Etat : new. N° de réf. du vendeur 98ae5f6db25c0275b501c7a89b95554f
Description du livre Etat : New. N° de réf. du vendeur 730549-n
Description du livre Etat : New. In. N° de réf. du vendeur ria9780631211266_new
Description du livre Etat : New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book. N° de réf. du vendeur ria9780631211266_lsuk
Description du livre Paperback / softback. Etat : New. New copy - Usually dispatched within 4 working days. aeo Offers the reader a highly practical reference guide. aeo Gives an authoritative and comprehensive overview of the whole field of marketing. aeo Provides extensive cross--referencing enabling easy reference from one entry to another. aeo Developed over the past half decade with contributions from marketing experts and organizations. N° de réf. du vendeur B9780631211266
Description du livre paperback. Etat : New. Language: ENG. N° de réf. du vendeur 9780631211266
Description du livre Paperback. Etat : New. N° de réf. du vendeur 6666-IUK-9780631211266
Description du livre Etat : New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books!. N° de réf. du vendeur OTF-S-9780631211266
Description du livre Etat : New. N° de réf. du vendeur 730549-n
Description du livre Etat : New. aeo Offers the reader a highly practical reference guide. aeo Gives an authoritative and comprehensive overview of the whole field of marketing. aeo Provides extensive cross--referencing enabling easy reference from one entry to another. aeo Developed over the past half decade with contributions from marketing experts and organizations. Num Pages: 600 pages, black & white illustrations. BIC Classification: GBC; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 171 x 25. Weight in Grams: 748. . 1999. Paperback. . . . . N° de réf. du vendeur V9780631211266