Articles liés à Go
Synopsis
Barbara Cassani set up the no-frills airline GO for British Airways. She was a rare breed. A female airline chief executive who believed in doing things differently. Her European low-cost operation was launched in May 1998 with GBP25 million backing and within three years she took it into profit. Riding high, she led a management buy-out from BA, supported by the venture capitalist outfit 3i. They paid GBP110 million for the airline. Yet, less than a year later the venture capital group - battered by a falling stock market - had a chance to cash in their chips. GO was sold to arch-rival easyJet for an astonishing GBP374 million. At at time when the airline industry is of great interest to the public as well as being in flux, this fast-paced read gives a fascinating insight into how to create a successful company with limited resources in such a short space of time. GO: AN AIRLINE ADVENTURE is filled with real characters overcoming the odds to achieve great things and shows the remarkable vision and talent of the author, Barbara Cassani.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Revue de presse
Her story is impressive and her dedication to her work outstanding (OBSERVER)
Likely to [be] one of the business reads of the year (Dominic O’Connell, SUNDAY TMES)
This book is a must-read for business managers (Bill Jamieson, SCOTSMAN)
The American Business Woman who started the budget airline Go with a mobile phone and a lot of chutzpah (Marianne Macdonald, EVENING STANDARD)
Biographie de l'auteur
Barbara Cassani founded GO and directed it through its lifetime to enormous success. She was Businesswoman of the Year in 2002 and is head of the 2012 London Olympic bid. Kenny Kemp is the business editor of the Sunday Herald and is Scotland's Business Writer of the Year for 2003.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
- ÉditeurSphere
- Date d'édition2005
- ISBN 10 0751535605
- ISBN 13 9780751535600
- ReliureBroché
- Nombre de pages330
Acheter D'occasion
état : Assez bonThe book has been read, but is... En savoir plus sur cette édition
EUR 2,64
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EUR 21,49
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Go: An Airline Adventure
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Paperback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR001234460
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Go: An Airline Adventure
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Paperback. Etat : Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. N° de réf. du vendeur GOR001974607
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Go: An Airline Adventure
Edité par
Sphere 01/12/2005, 2005
ISBN 10 : 0751535605
ISBN 13 : 9780751535600
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Go: An Airline Adventure
Edité par
Sphere, 2005
ISBN 10 : 0751535605
ISBN 13 : 9780751535600
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Etat : Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. A tan to the pages. N° de réf. du vendeur wbs6163202037
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Go: An Airline Adventure
Vendeur : Reuseabook, Gloucester, GLOS, Royaume-Uni
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Paperback. Etat : Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Aged book. Tanned pages and age spots, however, this will not interfere with reading. N° de réf. du vendeur CHL6766313
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Go: An Airline Adventure
Edité par
Sphere 01/12/2005, 2005
ISBN 10 : 0751535605
ISBN 13 : 9780751535600
Ancien ou d'occasion
Couverture souple
Vendeur : Bahamut Media, Reading, Royaume-Uni
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Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9780751535600
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Go: An Airline Adventure
Edité par
Sphere, 2005
ISBN 10 : 0751535605
ISBN 13 : 9780751535600
Ancien ou d'occasion
Couverture souple
Vendeur : WeBuyBooks, Rossendale, LANCS, Royaume-Uni
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Etat : VeryGood. Most items will be dispatched the same or the next working day. N° de réf. du vendeur wbs2249536198
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Go: An Airline Adventure
Edité par
Sphere, 2005
ISBN 10 : 0751535605
ISBN 13 : 9780751535600
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Vendeur : medimops, Berlin, Allemagne
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Go: An Airline Adventure
Vendeur : Brit Books, Milton Keynes, Royaume-Uni
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Paperback. Etat : Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. N° de réf. du vendeur mon0001666455
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Go : An Airline Adventure by Barbara Cassani [Paperback ]
Vendeur : booksXpress, Bayonne, NJ, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Soft Cover. Etat : new. N° de réf. du vendeur 9780751535600
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