Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition - Couverture rigide

Newman, David

Couverture rigide

ISBN 10 : 0814432867 ISBN 13 : 9780814432860

Editeur : AMACOM, 2013

Synopsis

Do It! Marketing Packed with do-this-now ideas to attract, engage, and win more customers and clients, this book reveals how to: avoid blah, blah, blah marketing; use magnetic marketing strategies that pull-not push-qualified decision-makers into your world; get noticed; position yourself as an expert; become the obvious choice in your market; and more. Full description

A propos du livre

Quatrième de couverture :

“Do It! Marketing has cracked the code on marketing success. And the code is simple—there is no code! Rather, David shows you step-by-step how to own the marketing process and get results. No matter what got you here, this book will get you there!”

— Marshall Goldsmith, author of the New York Times bestsellers MOJO and What Got You Here Won't Get You There

“One of the most practical marketing books you will ever read—so what are you waiting for?”

— John Jantsch, author of Duct Tape Marketing

“Do It! Marketing is jam-packed with powerful marketing secrets that you can imple­ment tomorrow. David Newman tells you what you need to hear in ways you need to hear it. But he says the most important thing in the title of his mas­terful book. If you follow David's wise advice, it will lead you right to the bank.”

— Jay Conrad Levinson, bestselling author of the Guerrilla Marketing series of books

“Wow! This is a terrific book—loaded with practical, proven, and often surpris­ing methods and techniques to dramatically increase your sales.”

— Brian Tracy, author of Unlimited Sales Success

“Do It! Marketing is packed with a gazillion smart ideas you can use immediately to supercharge your marketing. But beyond all those great ideas, David shares key concepts and simple systems that will bring you more business with much less struggle.”

— C.J. Hayden, author of Get Clients Now!

“What I love about Do It! Marketing is David Newman's in-your-face, take-no-prisoners style of cutting through the noise and getting to the heart of effective marketing. David challenges all of your assumptions about marketing, and truly does kick your butt into taking action. Great book!”

— Joe Calloway, author of Becoming a Category of One and Be the Best at What Matters Most

Présentation de l'éditeur :

As a small-business owner or solopreneur, you wear many hats—perhaps the most important of which is marketer. But these days, with so many new ways to reach customers and clients and only so much time in the day, it’s hard to know where to start. Should you be using social media? Email? Blogs? Video? SEO? Small-business marketing doesn’t have to be a mystery. It’s just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed.

Do It! Marketing is a quick read and an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that “only action creates results.” Packed with do-this-now ideas to attract, engage, and win more customers and clients, this no-nonsense book reveals how to:

• Avoid blah, blah, blah marketing • Use magnetic marketing strategies that pull—not push—qualified decision-makers into your world • Get noticed • Position yourself as an expert • Become the obvious choice in your market • Do social media right • Zero in on your customers’ pain/gain factors • Learn to speak their language • Get a steady stream of referrals • Identify and focus on high-payoff activities • Cultivate and leverage enthusiastic advocates • And more.

Energetic, inspiring, and filled with concrete strategies, tactics, templates, and tools, Do It! Marketing shows you how to stop “marketing by accident” and start outsmarting, out-positioning, and out-executing the competition.

À propos de cette édition

• Éditeur: AMACOM
• Date d'édition: 2013
• ISBN 10: 0814432867
• ISBN 13: 9780814432860
• Reliure: Relié
• Nombre de pages: 288