Brand Famous: How to get everyone talking about your business

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9780857084903: Brand Famous: How to get everyone talking about your business

“This is a brand book like no other, and I heartily recommend it. Enjoy”

Dylan Jones, Editor-In-Chief, GQ

 

Make your business a house-hold name

Don’t let your business fade into the background. It’s time to STAND OUT and get seen! There are so many brands out there – in all sectors – you need yours to shine above the competition. It’s time to take your brand to the next level. And that’s what Brand Famous helps you do. Whether you want to BUILD, RENOVATE or just REFRESH your brand. Written by Linzi Boyd, a savvy entrepreneurial brand guru whose glamorous communications agency has helped elevate some of the country’s most famous high-street, consumer brands, this book outlines a winning formula for success, from idea to execution, along with hidden branding secrets, practical tips and real life examples. Linzi maps out five stages to work through from discovering the true essence of your brand to nailing that all-important recognition. You can use the same exact tools and processes that Linzi uses with some of the country’s most famous brands.

 

  • Discover what tactics will actually make your business or product a desirable, recognisable brand
  • Learn how to maximize ‘new school’ brand building approaches for today’s consumer world
  • Gain insights on common mistakes to avoid when building your brand
  • Read about some of Linzi’s recent campaigns from recognised household brand names
  • Be guided through the five-step process required to achieve stand out status

 

 “An easy-peasy step-by-step guide to achieving what all businesses need - reputation, desirability, accessibility and, of course, love”

Tiffanie Darke, Editor, Style, The Sunday Times

 

“Essential reading for anyone wanting to grasp the fundamentals of driving brand exposure and fame”

Simon Jobson, Global Marketing Director, Dr. Martens

 

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Review :

Full of inspiring practical advice this is a really helpful book for anyone looking to develop and grow their brand! Highly Recommended! (Hot Brands Cool Places, June 2014) All in all, Brand Famous is a great book to get hands-on with your brand and create something that really stands head and shoulders above the competition. (Elite Business, July 2014)

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Linzi Boyd
Edité par John Wiley and Sons Ltd, United Kingdom (2014)
ISBN 10 : 0857084909 ISBN 13 : 9780857084903
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Description du livre John Wiley and Sons Ltd, United Kingdom, 2014. Paperback. État : New. 1. Auflage. Language: English . Brand New Book. This is a brand book like no other, and I heartily recommend it. Enjoy Dylan Jones, Editor-In-Chief, GQ Make your business a house-hold name Don t let your business fade into the background. It s time to STAND OUT and get seen! There are so many brands out there in all sectors you need yours to shine above the competition. It s time to take your brand to the next level. And that s what Brand Famous helps you do. Whether you want to BUILD, RENOVATE or just REFRESH your brand. Written by Linzi Boyd, a savvy entrepreneurial brand guru whose glamorous communications agency has helped elevate some of the country s most famous high-street, consumer brands, this book outlines a winning formula for success, from idea to execution, along with hidden branding secrets, practical tips and real life examples. Linzi maps out five stages to work through from discovering the true essence of your brand to nailing that all-important recognition. You can use the same exact tools and processes that Linzi uses with some of the country s most famous brands. * Discover what tactics will actually make your business or product a desirable, recognisable brand * Learn how to maximize new school brand building approaches for today s consumer world * Gain insights on common mistakes to avoid when building your brand * Read about some of Linzi s recent campaigns from recognised household brand names * Be guided through the five-step process required to achieve stand out status An easy-peasy step-by-step guide to achieving what all businesses need - reputation, desirability, accessibility and, of course, love Tiffanie Darke, Editor, Style, The Sunday Times Essential reading for anyone wanting to grasp the fundamentals of driving brand exposure and fame Simon Jobson, Global Marketing Director, Dr. Martens. N° de réf. du libraire AAH9780857084903

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Linzi Boyd
Edité par John Wiley and Sons Ltd, United Kingdom (2014)
ISBN 10 : 0857084909 ISBN 13 : 9780857084903
Neuf(s) Paperback Edition originale Quantité : 10
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Description du livre John Wiley and Sons Ltd, United Kingdom, 2014. Paperback. État : New. 1. Auflage. Language: English . Brand New Book. This is a brand book like no other, and I heartily recommend it. Enjoy Dylan Jones, Editor-In-Chief, GQ Make your business a house-hold name Don t let your business fade into the background. It s time to STAND OUT and get seen! There are so many brands out there in all sectors you need yours to shine above the competition. It s time to take your brand to the next level. And that s what Brand Famous helps you do. Whether you want to BUILD, RENOVATE or just REFRESH your brand. Written by Linzi Boyd, a savvy entrepreneurial brand guru whose glamorous communications agency has helped elevate some of the country s most famous high-street, consumer brands, this book outlines a winning formula for success, from idea to execution, along with hidden branding secrets, practical tips and real life examples. Linzi maps out five stages to work through from discovering the true essence of your brand to nailing that all-important recognition. You can use the same exact tools and processes that Linzi uses with some of the country s most famous brands. * Discover what tactics will actually make your business or product a desirable, recognisable brand * Learn how to maximize new school brand building approaches for today s consumer world * Gain insights on common mistakes to avoid when building your brand * Read about some of Linzi s recent campaigns from recognised household brand names * Be guided through the five-step process required to achieve stand out status An easy-peasy step-by-step guide to achieving what all businesses need - reputation, desirability, accessibility and, of course, love Tiffanie Darke, Editor, Style, The Sunday Times Essential reading for anyone wanting to grasp the fundamentals of driving brand exposure and fame Simon Jobson, Global Marketing Director, Dr. Martens. N° de réf. du libraire AAH9780857084903

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Description du livre John Wiley and Sons Ltd, 2014. État : New. This is a brand book like no other, and I heartily recommend it. Enjoy Dylan Jones, Editor-In-Chief, GQ Make your business a house-hold name Don t let your business fade into the background. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 216 x 143 x 17. Weight in Grams: 376. . 2014. 1st Edition. Paperback. . . . . . N° de réf. du libraire V9780857084903

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Description du livre John Wiley and Sons Ltd. État : New. This is a brand book like no other, and I heartily recommend it. Enjoy Dylan Jones, Editor-In-Chief, GQ Make your business a house-hold name Don t let your business fade into the background. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 216 x 143 x 17. Weight in Grams: 376. . 2014. 1st Edition. Paperback. . . . . Books ship from the US and Ireland. N° de réf. du libraire V9780857084903

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Linzi Boyd
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Description du livre John Wiley and Sons Ltd. Paperback. État : new. BRAND NEW, Brand Famous: How to Get Everyone Talking About Your Business, Linzi Boyd, This is a brand book like no other, and I heartily recommend it. Enjoy Dylan Jones, Editor-In-Chief, GQ Make your business a house-hold name Don t let your business fade into the background. It s time to STAND OUT and get seen! There are so many brands out there in all sectors you need yours to shine above the competition. It s time to take your brand to the next level. And that s what Brand Famous helps you do. Whether you want to BUILD, RENOVATE or just REFRESH your brand. Written by Linzi Boyd, a savvy entrepreneurial brand guru whose glamorous communications agency has helped elevate some of the country s most famous high-street, consumer brands, this book outlines a winning formula for success, from idea to execution, along with hidden branding secrets, practical tips and real life examples. Linzi maps out five stages to work through from discovering the true essence of your brand to nailing that all-important recognition. You can use the same exact tools and processes that Linzi uses with some of the country s most famous brands. * Discover what tactics will actually make your business or product a desirable, recognisable brand * Learn how to maximize new school brand building approaches for today s consumer world * Gain insights on common mistakes to avoid when building your brand * Read about some of Linzi s recent campaigns from recognised household brand names * Be guided through the five-step process required to achieve stand out status An easy-peasy step-by-step guide to achieving what all businesses need - reputation, desirability, accessibility and, of course, love Tiffanie Darke, Editor, Style, The Sunday Times Essential reading for anyone wanting to grasp the fundamentals of driving brand exposure and fame Simon Jobson, Global Marketing Director, Dr. Martens. N° de réf. du libraire B9780857084903

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