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From Global to Metanational Offers a blueprint for companies ready to embrace the globalization challenge. This book introduces a different kind of company - the metanational. It outlines how managers can build a metanational advantage for their own organizations and draws from the experiences of metanationals such as, ARM, Acer, and Nokia.
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- ÉditeurHarvard Business Review Press
- Date d'édition2001
- ISBN 10 0875848702
- ISBN 13 9780875848709
- ReliureRelié
- Nombre de pages258
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From Global to Metanational: How Companies Win in the Knowledge Economy
Edité par
Harvard Business Review Press
(2001)
ISBN 10 : 0875848702
ISBN 13 : 9780875848709
Neuf
Couverture rigide
Edition originale
Quantité disponible : 1
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Description du livre Hardcover. Etat : New. Etat de la jaquette : New. 1st Edition. Brand new copy. First printing with full number line. 255 pages including index. Size: 8vo - over 7¾" - 9¾" tall. Becoming a global company once meant penetrating markets around the world. But the demands of the knowledge economy are turning this strategy on its head. Today, the challenge is to innovate by learning from the world . This book provides a blueprint for companies ready to embrace this new globalization challenge. In From Global to Metanational, international business and strategy experts Yves Doz, Jose Santos, and Peter Williamson introduce a radically different kind of company¿the metanational¿defined by three core capabilities: being the first to identify and capture new knowledge emerging all over the world; mobilizing this globally scattered knowledge to out-innovate competitors; and, turning this innovation into value by producing, marketing, and delivering efficiently on a global scale 1st Printing 1st Printing 1st Printing. N° de réf. du vendeur 000849
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FROM GLOBAL TO METANATIONAL: HOW
Edité par
Harvard Business Review Press
(2001)
ISBN 10 : 0875848702
ISBN 13 : 9780875848709
Neuf
Couverture rigide
Quantité disponible : 1
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Description du livre Etat : New. New. In shrink wrap. Looks like an interesting title! 1.26. N° de réf. du vendeur Q-0875848702
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EUR 92,56
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Image d'archives
From Global to Metanational: How Companies Win in the Knowledge Economy
Edité par
Harvard Business Review Press
(2001)
ISBN 10 : 0875848702
ISBN 13 : 9780875848709
Neuf
Couverture rigide
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Etat : New. Buy with confidence! Book is in new, never-used condition 1.25. N° de réf. du vendeur bk0875848702xvz189zvxnew
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EUR 97,33
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