The bestselling book updated with all of the latest features and Facebook upgrades
This latest revision covers the newest Facebook tools and techniques, including how to use the Timeline for your business page and how to take advantage of third-party apps. It will also explore the psychology of the Facebook user, explain ways to build your fan base and increase brand awareness, look at how to promote your page with events and contests, and discuss ways to monitor and measure your efforts. Real-world case studies illustrate the techniques.
Facebook Marketing For Dummies, 4th Edition is a must-read for businesses and nonprofits that want to succeed in today's social media environment.
Engage your customers and build your business with a Facebook marketing program
To run a successful business or nonprofit these days, you have to know Facebook. And because Facebook is ever evolving, this popular guide has been fully updated to cover the newest tools and techniques. Follow these steps to increase brand awareness, launch products, enhance your customer service, and turn visitors into loyal customers with Facebook.
Open the book and find:
John Haydon is a leader in helping nonprofits use Facebook to market their causes, conduct online fundraising, and enhance their brands. He owns Inbound Zombie, a consultancy in Cambridge, MA, where he provides strategy and training on Facebook and other social media to nonprofit enterprises.
Description du livre For Dummies, 2013. Paperback. État : New. book. N° de réf. du libraire 1118400380
Description du livre For Dummies, 2013. Paperback. État : New. N° de réf. du libraire P111118400380
Description du livre John Wiley & Sons. État : New. pp. 360. N° de réf. du libraire 58001347
Description du livre For Dummies, 2013. Paperback. État : Brand New. 4th edition. 360 pages. 9.10x7.30x0.80 inches. In Stock. N° de réf. du libraire zk1118400380
Description du livre For Dummies. PAPERBACK. État : New. 1118400380 New Condition. N° de réf. du libraire NEW6.1499099