L'édition de cet ISBN n'est malheureusement plus disponible.
Afficher les exemplaires de cette édition ISBNSince its emergence in the early eighties, the subject of Corporate Entrepreneurship has gained relevance as a subject of academic research and in the world of business practice. Yet corporate entrepreneurship remains an elusive notion.
Written by two entrepreneurship experts this practical book introduces the field and highlights the importance of balancing the encouragement of new venture style behaviour with managing an established firm. Covering both theory and practice, the book also switches between the perspective of the individual intrapraneur and the organization to provide the key concepts and issues tied to the various facets of corporate entrepreneurship.
The inclusion of key topics such as corporate venturing and open innovation, ensures that this text is required reading for entrepreneurship students globally.
Biographie de l'auteur :Véronique Bouchard is Associate Professor of STrategy and Organization at EMLYON Business School, France
Alain Fayolle is Professor of Entrepreneurship and Founder and Director of the Entrepreneurship Research Centre at EMLYON Business School, France
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Description du livre paperback. Etat : New. Language: ENG. N° de réf. du vendeur 9781138813687
Description du livre Paperback. Etat : New. N° de réf. du vendeur 6959-GRD-9781138813687
Description du livre Etat : New. pp. 240. N° de réf. du vendeur 26316684099
Description du livre Paperback / softback. Etat : New. New copy - Usually dispatched within 4 working days. N° de réf. du vendeur B9781138813687
Description du livre Paperback. Etat : new. Paperback. Entrepreneurship is vital for companies' success, to allow them to adapt and grow in today's interlinked and turbulent business environments. Yet as they grow in size and complexity, many companies become less innovative and more rigid. The challenge of how to deal with these trends has led to the rise of the field of Corporate Entrepreneurship, looking at the development of new business ideas and opportunities within established firms. This book provides an effective entry point to Corporate Entrepreneurship as an academic field and a management practice. Corporate Entrepreneurship leads readers through an overview of real-life Corporate Entrepreneurship; the aims, organisational models, implementation and results. Covering theoretical perspectives, empirical findings and practical concerns, the book also switches between the perspective of the individual and the organisation. Written by two specialists of the discipline, the book includes a wealth of real-life case studies, covering over three decades of Corporate Entrepreneurship practices, by companies of all sizes, geographies and sectors. With coverage of such topics as Internal Corporate Venturing and Participative Innovation, this thoughtful text will be required reading for entrepreneurship students around the world. Corporate Entrepreneurship leads readers through an overview of real-life corporate entrepreneurship; the aims, organizational models, implementation and results. Covering theoretical perspectives, empirical findings and practical concerns, the book also switches between the perspective of the individual and the organization. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781138813687
Description du livre Etat : New. pp. 240. N° de réf. du vendeur 311920796
Description du livre Paperback. Etat : New. N° de réf. du vendeur 6666-GRD-9781138813687
Description du livre Etat : New. N° de réf. du vendeur ria9781138813687_new
Description du livre Paperback. Etat : Brand New. 240 pages. 8.75x6.00x0.50 inches. In Stock. N° de réf. du vendeur __1138813680
Description du livre Paperback / softback. Etat : New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days. N° de réf. du vendeur C9781138813687