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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money) - Couverture rigide
Synopsis
From one of today's leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services.
In these pages, Joe Pulizzi provides a lower-risk, more effective way to create a path to success by re-engineering the process that so often leads to failure: You'll learn how to develop valuable content, build an audience around that content―and then create a product for that audience. Content Inc. walks you through the entire process, showing how to:
- Choose a marketable content topic
- Figure out where little or no competition exists
- Choose your top channel for disseminating content
- Build long-term customer loyalty
- Monetize your product or service
- Expand your content into multiple channels
- Sell your content asset or scale it into a large enterprise
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Joe Pulizzi is one of the world's top content marketing authorities. He has founded three companies, including the Content Marketing Institute (CMI), launched dozens of events, including Content Marketing World. Pulizzi is the recipient of the 2014 John Caldwell Lifetime Achievement Award for content marketing from the Content Council.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Edité par
McGraw-Hill Education, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
HRD. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur CM-9781264257546
Quantité disponible : 15 disponible(s)
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Edité par
McGraw-Hill Education, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
HRD. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur CM-9781264257546
Quantité disponible : 15 disponible(s)
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Edité par
McGraw-Hill Education, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlande
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. 2021. 2nd Edition. Hardcover. . . . . . N° de réf. du vendeur V9781264257546
Quantité disponible : Plus de 20 disponibles
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Edité par
McGraw-Hill Education, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : Kennys Bookstore, Olney, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. 2021. 2nd Edition. Hardcover. . . . . . Books ship from the US and Ireland. N° de réf. du vendeur V9781264257546
Quantité disponible : Plus de 20 disponibles
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Content Inc, Completely Updated and Expanded Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with Little to No Money)
Edité par
McGraw-Hill Education, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : THE SAINT BOOKSTORE, Southport, Royaume-Uni
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Hardback. Etat : New. New copy - Usually dispatched within 4 working days. 670. N° de réf. du vendeur B9781264257546
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Content Inc, Completely Updated and Expanded Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful
Edité par
McGraw-Hill Education Ltd, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : moluna, Greven, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. Über den AutorJoe Pulizzi is founder and chief content officer for Junta42, the leading online resource for content marketing.KlappentextUpdated for the post-COVID economy! The proven low-risk, cost-ef. N° de réf. du vendeur 416815869
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Content Inc.
Edité par
Mcgraw-Hill Education Ltd Jun 2021, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : Wegmann1855, Zwiesel, Allemagne
Évaluation du vendeur 3 sur 5 étoiles
Buch. Etat : Neu. Neuware -This updated edition includes new and enhanced coverage of platforms like TikTok, SnapChat, and Instagram, a new section about the exit strategy for the model, more practical how-tos, and current examples of companies that have successfully implemented these strategies. N° de réf. du vendeur 9781264257546
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Edité par
McGraw-Hill Education, US, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : Rarewaves USA, OSWEGO, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : New. From one of today's leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services.In these pages, Joe Pulizzi provides a lower-risk, more effective way to create a path to success by re-engineering the process that so often leads to failure: You'll learn how to develop valuable content, build an audience around that content?and then create a product for that audience. Content Inc. walks you through the entire process, showing how to: Choose a marketable content topicFigure out where little or no competition existsChoose your top channel for disseminating contentBuild long-term customer loyaltyMonetize your product or serviceExpand your content into multiple channelsSell your content asset or scale it into a large enterprise This updated edition includes new and enhanced coverage of platforms like TikTok, SnapChat, and Instagram, a new section about the exit strategy for the model, more practical how-tos, and current examples of companies that have successfully implemented these strategies.Content Inc. provides an ingenious approach to business based on a profoundly simple concept: Having a singular focus on audience, and building a loyal audience directly, provide the best, most nuanced understanding of what products ultimately make the most sense to sell.Apply the methods laid out for you in Content Inc., and create the business of your dreams. N° de réf. du vendeur LU-9781264257546
Quantité disponible : Plus de 20 disponibles
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Content Inc. : Start a Content-first Business, Build a Massive Audience, and Become Radically Successful With Little to No Money
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. N° de réf. du vendeur 42136084-n
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Edité par
McGraw-Hill Education, US, 2021
ISBN 10 : 1264257546
ISBN 13 : 9781264257546
Neuf
Couverture rigide
Vendeur : Rarewaves USA United, OSWEGO, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : New. From one of today's leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services.In these pages, Joe Pulizzi provides a lower-risk, more effective way to create a path to success by re-engineering the process that so often leads to failure: You'll learn how to develop valuable content, build an audience around that content?and then create a product for that audience. Content Inc. walks you through the entire process, showing how to: Choose a marketable content topicFigure out where little or no competition existsChoose your top channel for disseminating contentBuild long-term customer loyaltyMonetize your product or serviceExpand your content into multiple channelsSell your content asset or scale it into a large enterprise This updated edition includes new and enhanced coverage of platforms like TikTok, SnapChat, and Instagram, a new section about the exit strategy for the model, more practical how-tos, and current examples of companies that have successfully implemented these strategies.Content Inc. provides an ingenious approach to business based on a profoundly simple concept: Having a singular focus on audience, and building a loyal audience directly, provide the best, most nuanced understanding of what products ultimately make the most sense to sell.Apply the methods laid out for you in Content Inc., and create the business of your dreams. N° de réf. du vendeur LU-9781264257546
Quantité disponible : Plus de 20 disponibles