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This best–selling text has gained widespread recognition for its rigorous approach to business strategy analysis. Introducing students to the fundamental concepts and principles of strategy, it reflects current academic thinking and management practice, and gives students the tools they need to formulate and implement strategies that will enhance the performance of their organizations. Now in its fifth edition, the book has been thoroughly revised and updated to: feature additional material on the strategic planning processes within companies reflect recent work in the areas of resources and capabilities, industry evolution, and global strategy and the multinational company include revisions to the section on knowledge management to reflect the maturing of this field provide a more integrated view of corporate scope, and the organization and management of the multi–business firm reconsider the shareholder value model, with more coverage of values and corporate social responsibility Additional support is available at www.blackwellpublishing.com/grant . The website features a Guide for Instructors, downloadable PowerPoint slides, and a selection of new cases to help lecturers plan their courses and make teaching even easier.Revue de presse :
Grant excels in combining accessibility and rigor in his coverage of difficult concepts in corporate strategy. His Contemporary Strategy Analysis is one of the best available textbooks for advanced undergraduates and MBAs. George Yip, London Business School
"The new edition of Grant′s extraordinarily well–written textbook has the same accessible style as prior editions. This comprehensive textbook makes complicated material understandable and clear. The many new capsule examples of recent business events as well as text material based on new research keep the book completely up–to–date. The book also contains revisions of core materials for even greater clarity. Students rave about this book." Constance Helfat, Tuck School of Business at Dartmouth
"By skillfully weaving scholarly ideas with modern–day issues, Contemporary Strategy Analysis provides students of strategy with a leading edge textbook that links the practical realities of strategic management to the intellectual foundations of strategic thinking." Ari Ginsberg, New York University, Stern School of Business
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Description du livre État : Brand New. Book Condition: Brand New. N° de réf. du libraire 97814051630951.0
Description du livre Wiley-Blackwell, 2007. État : New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: CONTENTS.Preface xi.Part I Introduction.1. THE CONCEPT OF STRATEGY.Introduction and objectives.The role of strategy in success.The basic framework for strategy analysis.A brief history of business strategy.Strategic management today.The role of analysis in strategy formulation.Summary.Self-study questions.Notes.Part II The Tools of Strategy Analysis.2. GOALS, VALUES, AND PERFORMANCE.Introduction and objectives.Strategy as a quest for value.Strategy and real options.Putting performance analysis into practice.Beyond profit: values and social responsibility.Summary.Self-study questions.Notes.3. INDUSTRY ANALYSIS: THE FUNDAMENTALS.Introduction and objectives.From environmental analysis to industry analysis.The determinants of industry profit: demand and competition.Analyzing industry attractiveness.Applying industry analysis.Defining industries: where to draw the boundaries.From industry attractiveness to competitive advantage: identifying key success factors.Summary.Self-study questions.Notes.4. FURTHER TOPICS IN INDUSTRY AND COMPETITIVE ANALYSIS.Introduction and objectives.Extending the five forces framework.The contribution of game theory.Competitor analysis.Segmentation analysis.Strategic groups.Summary.Self-study questions.Notes.5. ANALYZING RESOURCES AND CAPABILITIES.Introduction and objectives.The role of resources and capabilities in strategy formulation.The resources of the firm.Organizational capabilities.Appraising resources and capabilities.Putting resource and capability analysis to work: a practical guide.Developing resources and capabilities.Summary.Self-study questions.Appendix: Knowledge management and the knowledge-based view of the firm.Notes.6. ORGANIZATION STRUCTURE AND MANAGEMENT SYSTEMS.Introduction and objectives.The evolution of the corporation.The organizational problem: reconciling specialization with coordination and cooperation.Hierarchy in organizational design.Applying the principles of organizational design.Alternative structural forms.Management systems for coordination and control.Summary.Self-study questions.Notes.Part III The Analysis of Competitive Advantage.7. THE NATURE AND SOURCES OF COMPETITIVE ADVANTAGE.Introduction and objectives.The emergence of competitive advantage.Sustaining competitive advantage.Competitive advantage in different market settings.Types of competitive advantage: cost and differentiation.Summary.Self-study questions.Notes.8. COST ADVANTAGE.Introduction and objectives.Strategy and cost advantage.The sources of cost advantage.Using the value chain to analyze costs.Summary.Self-study questions.Notes.9. DIFFERENTIATION ADVANTAGE.Introduction and objectives.The nature of differentiation and differentiation advantage.Analyzing differentiation: the demand side.Analyzing differentiation: the supply side.Bringing it all together: the value chain in differentiation analysis.Summary.Self-study questions.Notes.Part IV Business Strategies in Different Industry Contexts.10. INDUSTRY EVOLUTION AND STRATEGIC CHANGE.Introduction and objectives.The industry life cycle.Structure, competition, and success factors over the life cycle.Organizational adaptation and change.Summary.Self-study questions.Notes.11. TECHNOLOGY-BASED INDUSTRIES AND THE MANAGEMENT.OF INNOVATION.Introduction and objectives.Competitive advantage in technology-intensive industries.Strategies to exploit innovation: how and when to enter.Competing for standards.Implementing technology strategies: creating the conditions for innovation.Summary.Self-study questions.Notes.12. COMPETITIVE ADVANTAGE IN MATURE INDUST. N° de réf. du libraire ABE_book_new_1405163097
Description du livre Wiley-Blackwell, 2007. Paperback. État : New. book. N° de réf. du libraire 1405163097
Description du livre Blackwell Publishing. État : New. pp. 496. N° de réf. du libraire 7585506