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We live at a turning point in human history. Ahead is a century of massive change. Either we learn to manage this change, or we allow it to control us and face devastating consequences. James Martin explains with clarity and precision the nature of the challenges we face, from global warming to famine, religious extremism and technological advance, and then defines the thinking that will provide us with solutions for the future. Far from doom-mongering, his book is an extraordinarily optimistic and empowering argument for transition on a global scale: a ringing call to arms and a pragmatic blueprint for action.
'A plethora of books have surveyed humankind's niche on Earth. Many have examined our prospects for the future, but James Martin's book is by far the most ambitious . . . So persuasive is Martin that one can readily agree with him that, in light of the sheer intensity of scientific research today, and our apparent new-found capability to solve whatever problems afflict us, the 21st century must surely rank as by far the finest time to be alive . . . As Martin puts it, the present century is "crunch time".'
Norman Myers, Nature
'Britain's leading futurologist . . . Martin is able to describe extraordinarily complex technological advances in easily accessible terms.'
Tony Allen-Mills, Sunday Times
'There is material in this remarkable and well-written book for lively controversy, but that can only be good . . . Two special points emerge. First is the sheer scope of the book and the way in which so many diverse ideas are put together and effectively related to each other. Second is the author's optimism.'
Sir Crispin Tickell, The Times Literary Supplement
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