Lean Startups for Social Change: The Revolutionary Path to Big Impact

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9781626561496: Lean Startups for Social Change: The Revolutionary Path to Big Impact

For years, the lean startup has been revolutionizing both new and established businesses. In this eye-opening book, serial social entrepreneur Michel Gelobter shows how it can do the same for nonprofits.

Traditionally, whether creating a new business or a new program, entrepreneurs in all sectors develop a plan, find money to fund it, and pursue it to its conclusion. The problem is, over time conditions can change drastically—but you're locked into your plan. The lean startup is all about agility and flexibility. Its mantra is “build, measure, learn”: create small experimental initiatives, quickly get real-world feedback on them, and use that data to expand what works and discard what doesn't.

Using dozens of social sector examples, Gelobter walks you through the process. The standard approach wastes time and money. The lean startup will help your organization vastly increase the good it does.

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Book Description :

The Lean Startup concept has revolutionized the way businesses are developed. Now Michel Gelobter applies this powerful concept to the social sector.

About the Author :

Michel Gelobter is the founder and chairman of Cooler Inc., a for-profit social venture that helps businesses and consumers reduce greenhouse gas pollution. He was formerly director of environmental quality for New York City, director of the Program on Environmental Policy at Columbia University, CEO of Redefining Progress, a cofounder of BuildingEnergy.com, chief green officer for Hara, and senior advisor to the Packard Foundation.

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Description du livre BERRETT-KOEHLER, United States, 2015. Paperback. État : New. Language: English . Brand New Book. In business, the lean start-up movement is turning the traditional approach to innovation on its head. Rather than developing an elaborate plan, raising money to fund it, and then following it to its uncertain conclusion; a process that can take years; entrepreneurs in companies new and old are launching small inexpensive initiatives to test ideas, quickly learning from failures and successes, and using that data to further refine the ideas and test them again. Social entrepreneur Michel Gelobter says there s no reason the social sector can t do the same. Gelobter goes through the lean startup process step by step, showing exactly how nonprofits and advocacy organizations can adapt it to increase their impact. He uses dozens of real-world examples: a homelessness group that discovered the one metric they needed to improve to get more people off the streets; a technology-based literacy startup that was able to reach two million children in two years, when it took a more traditionally-oriented program fifteen; and many others.From the glimmer of an idea to make the world a better place to deep reform in the heart of the world s largest government and non-profit bureaucracies, Michel Gelobter shows how the lean start-up can drive a revolution in policy and social change. In business, the lean start-up movement is turning the traditional approach to innovation on its head. Rather than developing an elaborate plan, raising money to fund it, and then following it to its uncertain conclusion; a process that can take years; entrepreneurs in companies new and old are launching small inexpensive initiatives to test ideas, quickly learning from failures and successes, and using that data to further refine the ideas and test them again. Social entrepreneur Michel Gelobter says there s no reason the social sector can t do the same. N° de réf. du libraire AAS9781626561496

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Description du livre BERRETT-KOEHLER, United States, 2015. Paperback. État : New. Language: English . Brand New Book. In business, the lean start-up movement is turning the traditional approach to innovation on its head. Rather than developing an elaborate plan, raising money to fund it, and then following it to its uncertain conclusion; a process that can take years; entrepreneurs in companies new and old are launching small inexpensive initiatives to test ideas, quickly learning from failures and successes, and using that data to further refine the ideas and test them again. Social entrepreneur Michel Gelobter says there s no reason the social sector can t do the same. Gelobter goes through the lean startup process step by step, showing exactly how nonprofits and advocacy organizations can adapt it to increase their impact. He uses dozens of real-world examples: a homelessness group that discovered the one metric they needed to improve to get more people off the streets; a technology-based literacy startup that was able to reach two million children in two years, when it took a more traditionally-oriented program fifteen; and many others.From the glimmer of an idea to make the world a better place to deep reform in the heart of the world s largest government and non-profit bureaucracies, Michel Gelobter shows how the lean start-up can drive a revolution in policy and social change. In business, the lean start-up movement is turning the traditional approach to innovation on its head. Rather than developing an elaborate plan, raising money to fund it, and then following it to its uncertain conclusion; a process that can take years; entrepreneurs in companies new and old are launching small inexpensive initiatives to test ideas, quickly learning from failures and successes, and using that data to further refine the ideas and test them again. Social entrepreneur Michel Gelobter says there s no reason the social sector can t do the same. N° de réf. du libraire AAS9781626561496

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