Edge Strategy: A New Mindset for Profitable Growth

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9781633690172: Edge Strategy: A New Mindset for Profitable Growth

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1.

Alan Lewis; Dan McKone
ISBN 10 : 1633690172 ISBN 13 : 9781633690172
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Description du livre État : New. Brand New. N° de réf. du libraire 1633690172

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2.

Alan Lewis, Dan McKone
Edité par Harvard Business Review Press, United States (2016)
ISBN 10 : 1633690172 ISBN 13 : 9781633690172
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Description du livre Harvard Business Review Press, United States, 2016. Hardback. État : New. 235 x 156 mm. Language: English . Brand New Book. Are you missing opportunities for growth that are right in front of you? In today s volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful. Profiting from the core is crucial, but the danger is that overfocus on the core can blind companies. Scanning the horizon for new markets and new products can also be tempting, but risky. Fixating too much on either strategy can cause you to miss the substantial opportunities for growth that are often hidden in plain sight, at the edge of the core business. In this insightful yet practical book, strategy experts Alan Lewis and Dan McKone articulate a mindset that helps leaders recognize and capitalize on these opportunities. The Edge Strategy framework challenges how the boundaries of your existing products and services map to your customers views of the world and then provides three different lenses through which you can see and leverage value: * Product edge. How to capture incremental profits and other benefits by slightly altering the elements and composition of a core offering * Journey edge. How to create and capture extra value by adjusting your role in supporting the customer s journey to and through your offering * Enterprise edge. How to unlock additional value from resources and capabilities that support your core offering by applying them in a different context, for a different offering or different set of customers With engaging examples across many industries, Lewis and McKone coach you on how to identify and assess each of the different edges and then provide concrete insights and advice on applying edge strategy and tactics to use in specific business contexts. The book concludes with a ten-step process to help executives and managers find and leverage the edges in their own companies. Edge Strategy is the concise, hands-on guide for growing your business by getting more yield from assets already in place, relationships already established, and investments already made. N° de réf. du libraire AA99781633690172

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3.

Alan Lewis, Dan McKone
Edité par Harvard Business Review Press, United States (2016)
ISBN 10 : 1633690172 ISBN 13 : 9781633690172
Neuf(s) Couverture rigide Quantité : 10
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The Book Depository US
(London, Royaume-Uni)
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Description du livre Harvard Business Review Press, United States, 2016. Hardback. État : New. 235 x 156 mm. Language: English . Brand New Book. Are you missing opportunities for growth that are right in front of you? In today s volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful. Profiting from the core is crucial, but the danger is that overfocus on the core can blind companies. Scanning the horizon for new markets and new products can also be tempting, but risky. Fixating too much on either strategy can cause you to miss the substantial opportunities for growth that are often hidden in plain sight, at the edge of the core business. In this insightful yet practical book, strategy experts Alan Lewis and Dan McKone articulate a mindset that helps leaders recognize and capitalize on these opportunities. The Edge Strategy framework challenges how the boundaries of your existing products and services map to your customers views of the world and then provides three different lenses through which you can see and leverage value: * Product edge. How to capture incremental profits and other benefits by slightly altering the elements and composition of a core offering * Journey edge. How to create and capture extra value by adjusting your role in supporting the customer s journey to and through your offering * Enterprise edge. How to unlock additional value from resources and capabilities that support your core offering by applying them in a different context, for a different offering or different set of customers With engaging examples across many industries, Lewis and McKone coach you on how to identify and assess each of the different edges and then provide concrete insights and advice on applying edge strategy and tactics to use in specific business contexts. The book concludes with a ten-step process to help executives and managers find and leverage the edges in their own companies. Edge Strategy is the concise, hands-on guide for growing your business by getting more yield from assets already in place, relationships already established, and investments already made. N° de réf. du libraire AA99781633690172

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Lewis, Alan; McKone, Dan
Edité par Harvard Business Review Press
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Description du livre Harvard Business Review Press. Hardcover. État : New. 1633690172 *BRAND NEW* Ships Same Day or Next!. N° de réf. du libraire NATARAJB1FI685512

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Lewis, Alan
ISBN 10 : 1633690172 ISBN 13 : 9781633690172
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Description du livre Hardcover. État : New. N° de réf. du libraire 9362152

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Lewis, Alan
Edité par Harvard Business Review Press (2016)
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Description du livre Harvard Business Review Press, 2016. Hardcover. État : New. N° de réf. du libraire 1633690172

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Alan Lewis, Dan McKone
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Alan Lewis; Dan McKone
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Description du livre Hardcover. État : BRAND NEW. NEW Book in Mint Condition -- Great DEAL !! Fast Shipping -- Friendly Customer Service -- Buy with Confidence!. N° de réf. du libraire RP1633690172BN

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Alan Lewis, Dan McKone
Edité par Harvard Business School Publishing India Pvt. Ltd.
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Alan Lewis; Dan McKone
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Description du livre État : New. Depending on your location, this item may ship from the US or UK. N° de réf. du libraire 97816336901720000000

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