Fiona Pullen Craft a Creative Business

ISBN 13 : 9781782210528

Craft a Creative Business

 
9781782210528: Craft a Creative Business
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Successful craft business owner Fiona Pullen, owner of the Sewing Directory, explains how to turn a pastime, skill and talent into a fulfilling and rewarding commercial success. Anyone wanting to turn their hobby, craft or art skills into a successful business should read this clear, accessible and thorough guide. A complete must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. The book includes sections on product photography, branding., and legal matters. The book has particular emphasis on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media. --Workbox

Successful craft business owner Fiona Pullen, owner of the Sewing Directory, explains how to turn a pastime, skill and talent into a fulfilling and rewarding commercial success. Anyone wanting to turn their hobby, craft or art skills into a successful business should read this clear, accessible and thorough guide. This is a must-read for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. --Craft Focus

If you are thinking of starting your own craft business then this book is for you. It is packed full of not only useful but totally essential information, encompassing everything from taxes and accounts to branding and marketing. Fiona's book not only explains to you why it is important to understand dry subjects like copyright and business law, but also presents it in such a way that it's actually pretty straight forward to understand. Often my brain hits the 'la-la-la-not-listening' button whenever I am confronted with this sort of subject matter but not with this book. The layout means it is really easy to dip in and out of with important information easily found. I have tried to read plenty of other guides to running your own small business with limited success. But Fiona has taken her own advice in writing this book - she knows who her target market is: creative people wanting to turn their love of craft into a successful business. --Fabric HQ

Présentation de l'éditeur :

A complete must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. The book includes sections on product photography, branding. and legal matters. The book has particular emphasis on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media.

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Fiona Pullen
Edité par Search Press, U.S.A. (2015)
ISBN 10 : 1782210520 ISBN 13 : 9781782210528
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Fiona Pullen
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Description du livre Search Press Ltd, United Kingdom, 2015. Paperback. État : New. 208 x 164 mm. Language: English . Brand New Book. A complete must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. The book includes sections on product photography, branding. and legal matters. The book has particular emphasis on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media. N° de réf. du libraire ASP9781782210528

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Fiona Pullen
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ISBN 10 : 1782210520 ISBN 13 : 9781782210528
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Description du livre Search Press Ltd, United Kingdom, 2015. Paperback. État : New. 208 x 164 mm. Language: English . Brand New Book. A complete must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. The book includes sections on product photography, branding. and legal matters. The book has particular emphasis on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media. N° de réf. du libraire ASP9781782210528

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Description du livre Search Press, 2015. État : New. Successful craft business owner Fiona Pullen, owner of the Sewing Directory, explains how to turn a pastime, skill and talent into a fulfilling and rewarding commercial success. Anyone wanting to turn their hobby, craft or art skills into a successful business should read this clear, accessible and thorough guide. Num Pages: 240 pages, 50 colour. BIC Classification: KJVS; VSC; WF. Category: (G) General (US: Trade). Dimension: 210 x 172 x 15. Weight in Grams: 582. . 2015. Paperback. . . . . . N° de réf. du libraire V9781782210528

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Description du livre Search Press Ltd 2014-10-27, 2014. État : New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. N° de réf. du libraire NU-GRD-05151880

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Description du livre Search Press Ltd. Paperback. État : new. BRAND NEW, Craft a Creative Business: Making & Marketing a Successful Creative Business, Fiona Pullen, A complete must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. The book includes sections on product photography, branding. and legal matters. The book has particular emphasis on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media. N° de réf. du libraire B9781782210528

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Description du livre Paperback. État : New. Not Signed; A complete must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the pri. book. N° de réf. du libraire ria9781782210528_rkm

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Description du livre Search Press. État : New. Successful craft business owner Fiona Pullen, owner of the Sewing Directory, explains how to turn a pastime, skill and talent into a fulfilling and rewarding commercial success. Anyone wanting to turn their hobby, craft or art skills into a successful business should read this clear, accessible and thorough guide. Num Pages: 240 pages, 50 colour. BIC Classification: KJVS; VSC; WF. Category: (G) General (US: Trade). Dimension: 210 x 172 x 15. Weight in Grams: 582. . 2015. Paperback. . . . . Books ship from the US and Ireland. N° de réf. du libraire V9781782210528

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