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9781846142154: The Last Lingua Franca: English Until the Return of Babel
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Présentation de l'éditeur :
In this provocative and persuasive new book, Nicholas Ostler challenges our assumption that English will continue to dominate as the global lingua franca. Drawing on his encyclopaedic knowledge of world languages and their history, Ostler reveals that just as past great languages like Latin and Sanskrit have died out, so English will follow. The influence of English now is hard to exaggerate – it is the world’s preferred medium for business, science and entertainment, and is claimed to be a basic educational tool like mathematics or computing. So is it here to stay? For the last four centuries, the dominant world power has been English-speaking, but the global balance of power is shifting. And in countries like Brazil, Russia and China, English plays no part in the national tradition. Although globalization has helped the rise of English, trade, migration, economic development and technological innovation are now changing the way we access and use language. Ostler shows how we are headed towards a much more multilingual and diverse future. And as English retreats, no single language will take its place. We can embrace this future but first we need to accept it: the last competitive advantage of native English-speakers will soon be consigned to history.
Revue de presse :
Frequently jaw-dropping and never less than convincing (Henry Hitchings Financial Times)

A linguist of astonishing voracity ... the predictions are striking (Economist)

Extensive and engaging...A sweepingly learned and garrulous guide to historical curiosities (James McConnachie Sunday Times)

A wide-ranging linguistic perspective. (Robert McCrum The Observer)

As Nicholas Ostler exhaustively documents...history shows that no language will dominate the world conversation forever...More provocatively, Ostler argues that, once the dominance of English has waned, no lingua franca will replace it. (Jonathon Keats New Scientist)

A thorough analysis of the rise and fall of different lingua francas, Ostler provides us with a series of rich examples showing how these 'common languages' achieve prominence and how they subsequently, and inevitably, lose this, left to shrivel for use only as mother tongues. (Colin Fraser Scotsman)

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  • ÉditeurAllen Lane
  • Date d'édition2010
  • ISBN 10 1846142156
  • ISBN 13 9781846142154
  • ReliureRelié
  • Nombre de pages352
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9780802717719: The Last Lingua Franca: English Until the Return of Babel

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ISBN 10 :  0802717713 ISBN 13 :  9780802717719
Editeur : Walker & Co, 2010
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Ostler, Nicholas
Edité par Allen Lane (2010)
ISBN 10 : 1846142156 ISBN 13 : 9781846142154
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Description du livre Hardback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR003433779

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Description du livre Paperback. Etat : Good. In this provocative and persuasive new book, Nicholas Ostler challenges our assumption that English will continue to dominate as the global lingua franca. Drawing on his encyclopaedic knowledge of world languages and their history, Ostler reveals that just as past great languages like Latin and Sanskrit have died out, so English will follow. The influence of English now is hard to exaggerate - it is the world's preferred medium for business, science and entertainment, and is claimed to be a basic educational tool like mathematics or computing. So is it here to stay? For the last four centuries, the dominant world power has been English-speaking, but the global balance of power is shifting. And in countries like Brazil, Russia and China, English plays no part in the national tradition. Although globalization has helped the rise of English, trade, migration, economic development and technological innovation are now changing the way we access and use language. Ostler shows how we are headed towards a much more multilingual and diverse future. And as English retreats, no single language will take its place. We can embrace this future but first we need to accept it: the last competitive advantage of native English-speakers will soon be consigned to history. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. N° de réf. du vendeur GOR008022565

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ISBN 10 : 1846142156 ISBN 13 : 9781846142154
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Description du livre Hardcover. Etat : Very Good. The Last Lingua Franca: English Until the Return of Babel This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9781846142154

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Description du livre hardcover. Etat : Good. Ex-Library Book. Has usual library markings and stamps inside. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. N° de réf. du vendeur mon0006813633

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Description du livre Hardcover. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9781846142154

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