Articles liés à Marketing on a Beermat
Présentation de l'éditeur
Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it. Marketing on a Beermat, written by Beermat Entrepreneur Chris West, brilliantly demystifies this essential area of business enterprise, telling you everything you need to know about researching and identifying customers, creating an impressive marketing strategy, building marketing campaigns, and increasing consumer awareness and - therefore - sales. It also shows that you don't need a huge marketing budget to get results, and reveals the inexpensive but ingenious 'tricks of the trade' that are guaranteed to pay dividends. Finally, it provides crucial insights into online resources and the UK media.
Unlike most marketing books, Marketing on a Beermat is aimed exclusively at small and growing businesses. It is accessible, comprehensive and written by people who have years of experience in the start-up sector. It is guaranteed to give your small business the edge.
Biographie de l'auteur
Chris West worked in marketing and PR with the mk Group in Norwich, specializing in new and smaller businesses. He has founded, co-founded and run several enterprises in the business services sector.
Chris is also a professional writer of many years standing. He has written fiction and books on business, personal development, writing good English and travel.He is co-author of The Beermat Entrepreneur and of the other Beermat guides.
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- ÉditeurRandom House Books
- Date d'édition2008
- ISBN 10 190521104X
- ISBN 13 9781905211043
- ReliureBroché
- Nombre de pages224
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état : Assez bonMarketing is the driving force... En savoir plus sur cette édition
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ISBN 10 : 190521104X
ISBN 13 : 9781905211043
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Paperback. Etat : Very Good. Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it. Marketing on a Beermat, written by Beermat Entrepreneur Chris West, brilliantly demystifies this essential area of business enterprise, telling you everything you need to know about researching and identifying customers, creating an impressive marketing strategy, building marketing campaigns, and increasing consumer awareness and - therefore - sales. It also shows that you don't need a huge marketing budget to get results, and reveals the inexpensive but ingenious 'tricks of the trade' that are guaranteed to pay dividends. Finally, it provides crucial insights into online resources and the UK media. Unlike most marketing books, Marketing on a Beermat is aimed exclusively at small and growing businesses. It is accessible, comprehensive and written by people who have years of experience in the start-up sector. It is guaranteed to give your small business the edge. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR003202979
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Marketing on a Beermat
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