Givenomics: How giving creates sustainable success for companies' customers and communities - Couverture souple

Morris, Richard

Couverture souple

ISBN 10 : 1908746742 ISBN 13 : 9781908746740

Editeur : Anoma Press Ltd, 2013

Synopsis

Are current business models part of the problem or part of the solution? Givenomics draws upon the experience of building a not for profit social enterprise called The Giving Machine from an idea into a successful venture that has already generated its first half a million free donations to date. In looking at the social impact, it was clear that there was something deeper at work in the way companies, customers and communities were being connected to make a positive difference for all. The result is Givenomics - a concept for those who want to see businesses as a force for good with new ways to engage their customer base, customer empowerment to support their communities and new ways for community organisations to gain and maintain vital support in a tough climate.

A propos du livre

Biographie de l'auteur :

Richard has been a pioneer in both Silicon Valley and the UK' building the internet infrastructure and services we use as utilities today. Wanting to focus more on social impact' he co-founded and manages TheGivingMachine' a not-for-profit social enterprise that enables us all to shop and give for free to the causes of our choice. Enabling personalised' free giving as a behaviour choice is his passion and so far' over 500'000 free donations have been generated benefiting thousands of UK charities and schools via TheGivingMachine. Richard is also a trustee and vice chair of East Herts YMCA and lives in Bishop's Stortford with his wife Connie' two children (Alexandra and James)' Max the dog and nine fish. www.givenomics.com

À propos de cette édition

• Éditeur: Anoma Press Ltd
• Date d'édition: 2013
• ISBN 10: 1908746742
• ISBN 13: 9781908746740
• Reliure: Broché
• Nombre de pages: 184