The Leaky Bucket: What?s Wrong with Your Fundraising and How You Can Fix It - Couverture souple

Bristol, Ellen; Lysakowski, Linda

Couverture souple

ISBN 10 : 193807713X ISBN 13 : 9781938077135

Editeur : CharityChannel Press, 2013

A propos du livre

Présentation de l'éditeur

Even some of the finest fund development programs have leaks—pockets of inefficiency that, left unaddressed, will continue to reduce the support the nonprofit organization receives from its fundraising program. The Leaky Bucket: What's Wrong with Your Fundraising and How You Can Fix it is a groundbreaking book that shows you how to find the leaks and plug them quickly and effectively.

This book was inspired by coauthor Ellen Bristol's online assessment, the Leaky Bucket Assessment for Effective Fundraising. Ellen shares her expertise in ways to plan, manage, and improve fundraising performance based on the continuous improvement method. Linda Lysakowski, ACFRE, adds her 30-plus years of nonprofit experience as practitioner, consultant, multipublished author, and thought leader. These two powerful voices provide a wealth of insights into ways you just might be losing ground in your fundraising efforts, with guidance that shows you what you can do to improve results, right now and in the future.

The authors provide some surprising insights from the Leaky Bucket survey, utilized as a springboard to the discussions throughout the book. Here are a few examples.

• Only about 23 percent of nonprofits make use of a documented ideal-donor profile. If that’s you, you’re at risk of wasting precious time and money on unqualified donor prospects.
• Only 27 percent track their donor renewal rates. If that’s you, you might just miss out on major gifts from loyal donors.
• Only about 22 percent have an up-to-date case for support.
• Just 45 percent of respondents have a strategic plan.
• Only 56 percent use any form of donor-management software.

This book is a must-read for every nonprofit fundraiser, senior executive, and board member. Raising money is truly mission critical. The authors detail every area where your agency can improve results, not just for today but for year after year after year.

Here’s what readers are saying:

I wish I had The Leaky Bucket when I first started my development career. Insider tips and techniques combined with common-sense applications add up to a phenomenal blueprint that should be required reading by every fundraising or development professional. Lynne Viccaro O'Leary, Vice President – Marketing at Teachers Federal Credit Union (TFCU)

I’m delighted to see The Leaky Bucket available to us. It’s a much-needed resource and a very welcome one. Andrew Watt, CEO, AFP International

Ellen and Linda explain the critical best practices of fundraising in an artful and accessible way. Their insights have helped our board press the “reset” button and start over the right way. I’m telling all my nonprofit colleagues, "This is the book you have to buy next." Elly Du Pre, Executive Director, Lighthouse of Broward, Fort Lauderdale, Florida

About CharityChannel's In the Trenches Series

You'll know an In the Trenches book not just by its cover, but by the author's fun, upbeat writing style. But don't be fooled by its down-to-earth approach and ample use of sidebars. In the Trenches books are authoritative and cover what a beginner should know to get started and progress rapidly, and what a more experienced nonprofit-sector practitioner needs to move forward in the subject.

Biographie de l'auteur

Ellen Bristol

Ellen Bristol, president of Bristol Strategy Group, works with nonprofit organizations to improve their fundraising effectiveness, raise income, and involve their boards more effectively. She is widely known for her innovative work in developing management controls, processes, benchmarks, and other guidelines.

She currently serves on the board of her local AFP chapter, AFP Broward (Florida), and is a member of the Professional Advancement Division of AFP International, where she sits on the Research Council. In addition to her work with AFP, Ellen is a member of the Florida Speakers Association, the Association of Psychological Type, and the Broward County Chamber of Nonprofit Organizations. She is a regular volunteer teacher at LEAP for Ladies, a local program providing training in business skills and entrepreneurship to women in prison.

Linda Lysakowski, ACFRE

Linda Lysakowski, ACFRE, is one of approximately one hundred professionals worldwide to hold the Advanced Certified Fund Raising Executive designation. In her twenty years as a philanthropic consultant, Linda has managed capital campaigns ranging from $250,000 to more than $30 million, helped hundreds of nonprofit organizations achieve their development goals, and trained more than 25,000 professionals in Canada, Mexico, Egypt, Bermuda, and most of the fifty United States in all aspects of philanthropic development.

She has received the Outstanding Fundraising Executive award from both the Eastern Pennsylvania and the Las Vegas chapters of AFP (Association of Fundraising Professionals). In 2006, Linda was recognized internationally with the Barbara Marion Award for Outstanding Service to AFP.

Linda is the author of Recruiting and Training Fundraising Volunteers; The Development Plan; Fundraising as a Career: What, Are You Crazy?; Capital Campaigns: Everything You NEED to Know; Raise More Money from Your Business Community; Fundraising for the GENIUS; Are You Ready for a Capital Campaign?; a contributing author to The Fundraising Feasibility Study—It’s Not About the Money; coeditor of YOU and Your Nonprofit, coeditor of The Nonprofit Consulting Playbook; and coauthor of The Essential Nonprofit Fundraising Handbook.

À propos de cette édition

• Éditeur: CharityChannel Press
• Date d'édition: 2013
• ISBN 10: 193807713X
• ISBN 13: 9781938077135
• Reliure: Broché
• Numéro d'édition: 1
• Nombre de pages: 268