Hotel franchise agreements and the psychological contract

 
9783845409191: Hotel franchise agreements and the psychological contract

This qualitative research study explores the hotel franchising relationships and the psychological contract and develops a model of success factors of hotel franchising relationships. There is a rich franchising literature, but little work that focuses on hotels. Three main issues on hotel franchising relationships are identified i.e. hotel franchising triggers; psychological contract and hotel franchising; hotel franchising lifecycle and phases. Various authors have highlighted the importance of managing franchising relationship and applying a systematic approach to evaluate it at regular intervals. Existing franchising lifecycle models and psychological contract models have also been criticized as in need of updating to design a comprehensive model of the success factors of the hotel franchise relationship.A multiple case study approach was adopted involving document analysis and semi-structured interviews with hotel franchisors and a number of their franchisees to explore how hotel franchisors and franchisees approach the issues of hotel franchise lifecycle, phases and psychological contract. This study explores the nature of the relationship between franchisor and their franch

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About the Author :

I am a lecturer at Faculty of Tourism and Hotels, Helwan University, Cairo, Egypt. I have a BSc., MSc., PhD and several years of experience in hospitality industry. My research focuses on Hotel franchising and the psychological contract

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Khaled El-Sayed
Edité par LAP Lambert Academic Publishing 2011-07-15 (2011)
ISBN 10 : 3845409193 ISBN 13 : 9783845409191
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Description du livre LAP Lambert Academic Publishing 2011-07-15, 2011. paperback. État : New. N° de réf. du libraire 9783845409191

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El-Sayed, Khaled
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Description du livre État : New. Publisher/Verlag: LAP Lambert Academic Publishing | This qualitative research study explores the hotel franchising relationships and the psychological contract and develops a model of success factors of hotel franchising relationships. There is a rich franchising literature, but little work that focuses on hotels. Three main issues on hotel franchising relationships are identified i.e. hotel franchising triggers; psychological contract and hotel franchising; hotel franchising lifecycle and phases. Various authors have highlighted the importance of managing franchising relationship and applying a systematic approach to evaluate it at regular intervals. Existing franchising lifecycle models and psychological contract models have also been criticized as in need of updating to design a comprehensive model of the success factors of the hotel franchise relationship.A multiple case study approach was adopted involving document analysis and semi-structured interviews with hotel franchisors and a number of their franchisees to explore how hotel franchisors and franchisees approach the issues of hotel franchise lifecycle, phases and psychological contract. This study explores the nature of the relationship between franchisor and their franch | Format: Paperback | Language/Sprache: english | 515 gr | 220x150x19 mm | 376 pp. N° de réf. du libraire K9783845409191

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El-Sayed, Khaled
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Khaled El-Sayed
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El-Sayed, Khaled
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Khaled El-Sayed
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Description du livre LAP Lambert Acad. Publ. Jul 2011, 2011. Taschenbuch. État : Neu. Neuware - This qualitative research study explores the hotel franchising relationships and the psychological contract and develops a model of success factors of hotel franchising relationships. There is a rich franchising literature, but little work that focuses on hotels. Three main issues on hotel franchising relationships are identified i.e. hotel franchising triggers; psychological contract and hotel franchising; hotel franchising lifecycle and phases. Various authors have highlighted the importance of managing franchising relationship and applying a systematic approach to evaluate it at regular intervals. Existing franchising lifecycle models and psychological contract models have also been criticized as in need of updating to design a comprehensive model of the success factors of the hotel franchise relationship.A multiple case study approach was adopted involving document analysis and semi-structured interviews with hotel franchisors and a number of their franchisees to explore how hotel franchisors and franchisees approach the issues of hotel franchise lifecycle, phases and psychological contract. This study explores the nature of the relationship between franchisor and their franch 376 pp. Englisch. N° de réf. du libraire 9783845409191

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Khaled El-Sayed
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Description du livre LAP Lambert Acad. Publ. Jul 2011, 2011. Taschenbuch. État : Neu. Neuware - This qualitative research study explores the hotel franchising relationships and the psychological contract and develops a model of success factors of hotel franchising relationships. There is a rich franchising literature, but little work that focuses on hotels. Three main issues on hotel franchising relationships are identified i.e. hotel franchising triggers; psychological contract and hotel franchising; hotel franchising lifecycle and phases. Various authors have highlighted the importance of managing franchising relationship and applying a systematic approach to evaluate it at regular intervals. Existing franchising lifecycle models and psychological contract models have also been criticized as in need of updating to design a comprehensive model of the success factors of the hotel franchise relationship.A multiple case study approach was adopted involving document analysis and semi-structured interviews with hotel franchisors and a number of their franchisees to explore how hotel franchisors and franchisees approach the issues of hotel franchise lifecycle, phases and psychological contract. This study explores the nature of the relationship between franchisor and their franch 376 pp. Englisch. N° de réf. du libraire 9783845409191

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Khaled El-Sayed
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ISBN 10 : 3845409193 ISBN 13 : 9783845409191
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Description du livre LAP Lambert Acad. Publ. Jul 2011, 2011. Taschenbuch. État : Neu. This item is printed on demand - Print on Demand Neuware - This qualitative research study explores the hotel franchising relationships and the psychological contract and develops a model of success factors of hotel franchising relationships. There is a rich franchising literature, but little work that focuses on hotels. Three main issues on hotel franchising relationships are identified i.e. hotel franchising triggers; psychological contract and hotel franchising; hotel franchising lifecycle and phases. Various authors have highlighted the importance of managing franchising relationship and applying a systematic approach to evaluate it at regular intervals. Existing franchising lifecycle models and psychological contract models have also been criticized as in need of updating to design a comprehensive model of the success factors of the hotel franchise relationship.A multiple case study approach was adopted involving document analysis and semi-structured interviews with hotel franchisors and a number of their franchisees to explore how hotel franchisors and franchisees approach the issues of hotel franchise lifecycle, phases and psychological contract. This study explores the nature of the relationship between franchisor and their franch 376 pp. Englisch. N° de réf. du libraire 9783845409191

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El-Sayed, Khaled
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ISBN 10 : 3845409193 ISBN 13 : 9783845409191
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Description du livre LAP LAMBERT Academic Publishing, 2011. Paperback. État : New. book. N° de réf. du libraire M3845409193

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