M. C. Huhne Pan Am: History, Design & Identity

ISBN 13 : 9783981655056

Pan Am: History, Design & Identity

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9783981655056: Pan Am: History, Design & Identity

Pan Am's famous jet age logo, the blue globe, has remained in our collective memory up to the present day, long after the airline's demise in 1991. A symbol of American belief in economic, technological and social progress has turned into an everlasting icon of global popular culture.

Pan Am: History, Design & Identity is a captivating story of an airline company that refused to consider anything impossible and single-handedly revolutionized air travel. It comprises an important chapter in the cultural history of 20th century America and in the history of travel - from the 1920s when passenger flight was very prestigious and exclusive to the time of mass tourism when flying became the most conventional and most important means of long distance travel. After its foundation in 1927 Pan Am rapidly developed into the world's best known and first truly global airline, continually delivering ground-breaking innovations the airline industry still benefits from today.


Its rapid rise was accompanied by proficient publicity and advertising conveying its services and many achievements. The company's iconic designs have left and indelible imprint and bear witness to history documenting economic and social changes.

The book takes the reader on a journey into the daring world of early air travel, follows the first crossings of the Atlantic and Pacific oceans, investigates commercial aviation during World War II, and gives a feeling of the thrill of the jet age when plane tickets started to become more affordable for the general public and mass tourism took off. A spellbinding visual storyline featuring more than 900 photos and illustrations supplements the meticulously researched text, allowing readers to retrace for themselves Pan Am's resourceful marketing and design initiatives. This volume is an inspired tribute to one of the most influential companies of the 20th century and a stunningly told cultural history of American modernism.


From internationally recognized design book publisher Callisto, this large format, 432 book (measuring 9.2" x 12.2") was produced and designed according to the highest standards, printed on top of the line paper by acclaimed Italian manufacturer Fedrigoni. All images were reproduced and digitally restored true to the originals whenever possible to enable the reader to enjoy them with the same intensity Pan Am's customers did many years ago.


Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

About the Author :

Matthias C. Hühne: the author is a property developer and owner of Callisto Publishers. His primary occupation since graduating from Harvard College in 1989 has been the development of high quality commercial and residential real estate projects. Hühne left his position as project manager with U.S. real estate pioneer Gerald D. Hines to found his own award-winning development company in 1996, and an architectural services firm a few years later. He collects and supports modern art as well as North American native art, and takes a special interest in commercial design and the history of architecture. So far, Huhne's books have received numerous glowing reviews in leading media around the world.

Review :

"The best book ever written on any airline - Pan Am or otherwise." (Jeff Kriendler, Former Pan Am vice president for corporate communications)

"Pan Am's soaring brand image comes alive" (Adweek)

"This book belongs on every travel lover's shelf." (USA Today)

"High-Flying Design" (Steven Heller)

"What a book! The more you scrutinize it, the more interesting it gets." (Frankfurter Allgemeine Zeitung)

"Pan Am's history is well documented, but never before has it been done so beautifully or so thoroughly as in a new coffee table book from Callisto. The result is a treasure trove of travel nostalgia that anyone from design aficionados to history lovers to modern-day vagabonds are sure to enjoy." (VOGUE)

"A jumbo-sized design book explores why, long after the company's demise, its blue globe is considered a pop culture icon." (Departures Magazine)

"Besides a comprehensive history of the airline, Hühne has hit the photographic jackpot, presenting scads of historical images." (realclearlife.com)

"An excellent book that captures Pan Am's pioneering spirit in the design, advertising and publicity strategies of the airline." (Novum World of Graphic Design)

"A masterpiece" (Airways magazine)

"Glorious" (The Guardian)

"Fasten your seatbelt and prepare to enjoy this brilliant history of the world's most glamorous airline" (Daily Mail)

"A time when flight and art made magic" (The Boston Globe)

"The book by German publisher Callisto will have you cringing at the current state of air travel - and longing for the glory days when flying was still exclusive." (Bloomberg)

"Timeless" (Die Zeit)

"The airline's identity still resonates." (Design Observer)

"Historians may include the book among their guilty pleasures." (Perspectives on History, the Newsmagazine of the American Historical Association)

"The book examines the company's attention to its visual identity, from vivid posters of distant destinations, to modernist architecture for its terminals" (Hyperallergic.com)

"A fantastic book" (The New Zealand Herald)

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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Description du livre 2017. Hardcover. État : New. Hardcover. Why does Pan Am's blue globe retain its cult status although the airline went bankrupt long ago? This unprecedented analysis explores the history and strategies that created a.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 384 pages. 10.297. N° de réf. du libraire 9783981655056

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Description du livre Callisto Publishers GmbH, 2017. État : New. Why does Pan Am's blue globe retain its cult status although the airline went bankrupt long ago? This unprecedented analysis explores the history and strategies that created a truly triumphant brand. "The best book ever written on any airline, Pan Am or otherwise." Jeff Kriendler, former Pan Am vice president for corporate communications Num Pages: 384 pages, 682 colour, 186 b&w. BIC Classification: 1KBB; AKC; KNGV; WGM. Category: (G) General (US: Trade). Dimension: 410 x 310. . . 2017. Premium ed. Hardcover. . . . . . N° de réf. du libraire V9783981655056

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Description du livre Callisto Publishers GmbH. État : New. Why does Pan Am's blue globe retain its cult status although the airline went bankrupt long ago? This unprecedented analysis explores the history and strategies that created a truly triumphant brand. "The best book ever written on any airline, Pan Am or otherwise." Jeff Kriendler, former Pan Am vice president for corporate communications Num Pages: 384 pages, 682 colour, 186 b&w. BIC Classification: 1KBB; AKC; KNGV; WGM. Category: (G) General (US: Trade). Dimension: 410 x 310. . . 2017. Premium ed. Hardcover. . . . . Books ship from the US and Ireland. N° de réf. du libraire V9783981655056

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Description du livre Callisto Publishers GmbH, Germany, 2017. Hardback. État : New. Special edition. Language: English . Brand New Book. Why does Pan Am s blue globe retain its cult status although the airline went bankrupt long ago? This unprecedented analysis explores the history and strategies that created a truly triumphant brand. Pan Am: History, Design Identity is a captivating story of an airline company that refused to consider anything impossible and single-handedly revolutionized air travel. From modest beginnings in the late 1920 s, Pan Am developed into the world s best known airline with astonishing speed. It s rapid rise was accompanied by highly effective publicity campaigns showing off its services an its many achievements. These iconic designs have remained in our collective memory down to the present day. The book takes the reader on a journey into the daring world of early air travel, follows the first crossings of the Atlantic and Pacific oceans, investigates commercial aviation during World War II, and gives a feeling of the thrill of the jet age when a plane ticket started to become more affordable for the general public and mass tourism took off. Hundreds of images, many published for the first time, were carefully selected and printed not only to create a spell-binding visual storyline to supplement the text, but to allow readers to retrace for themselves Pan Am s brilliant publicity coups, their goals and their results. All images were reproduced and digitally restored true to the originals. This volume presents and overview of Pan Am s entire history with new research and documents from the corporate archives. It is an inspired tribute to one of the most influential companies of the 20th century. The Premium Edition is a larger and technically more sophisticated version of the book, featuring special colors and varnishes. It comes packaged in a hand-crafted collector s case with a handsome cover made from blue acrylic glass reminiscent of the airline s logo. N° de réf. du libraire ANB9783981655056

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