Data Analysis in Business Research: A Step-by-Step Nonparametric Approach - Couverture souple

Israel, D

Couverture souple

ISBN 10 : 8178298759 ISBN 13 : 9788178298757

Editeur : SAGE Publications India Pvt Ltd, 2008

Synopsis

Book by Israel D

A propos du livre

Présentation de l'éditeur :

Data Analysis in Business Research: A Step By Step Nonparametric Approach discusses tools pertaining to one-sample tests, two independent sample tests, k-independent sample tests, two-related sample tests, k-related sample tests, measures of correlations and associations, tests of interactions and multiple comparisons and, multivariate interdependence test using correspondence analysis.

The book features:

" Non-technical coverage

" Lucid presentation for easy comprehension

" Illustrated step-by-step approach

" Compendium of major non-parametric tests in one text

" Comprehensive quiz bank

" Would be widely applicable in all disciplines

" A friendly guide in doing the dissertation data analysis

This book is designed as a supplementary text for students of business and management. It will also be useful for marketing professionals and market research organizations.

À propos de cette édition

• Éditeur: SAGE Publications India Pvt Ltd
• Date d'édition: 2008
• ISBN 10: 8178298759
• ISBN 13: 9788178298757
• Reliure: Broché
• Nombre de pages: 320