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The Behavioral Foundations of Strategic Management (Hardback)

Philip Bromiley

Edité par John Wiley and Sons Ltd, United Kingdom, 2004
ISBN 10: 1405124717 / ISBN 13: 9781405124713
Neuf(s) / Hardback / Quantité : 1
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Titre : The Behavioral Foundations of Strategic ...

Éditeur : John Wiley and Sons Ltd, United Kingdom

Date d'édition : 2004

Reliure : Hardback

Etat du livre : New

Edition : New..

Description :

Language: English . Brand New Book. This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. * This book presents a focused approach to strategic management theory. * Outlines the basics of a behavioral approach to strategic management. * Examines assumptions of rationality and equilibrium and the problems they create. * Considers how a behavioral approach relates to a number of conventional approaches. N° de réf. du libraire AAH9781405124713

A propos du livre :

Book ratings provided by GoodReads) :
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Synopsis : This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of rationality and equilibrium and the problems they create. Considers how a behavioral approach relates to a number of conventional approaches.

Quatrième de couverture: This book argues that assumptions of rationality and market equilibrium are inconsistent with rigorous strategic management research and that strategic management should adopt behavioral assumptions.

The author suggests that most scholars in strategic management implicitly adopt a behavioral view by assuming firms can make better or worse decisions, and then trying to understand the characteristics of these decisions. He outlines the basics of a behavioral approach to strategic management; he examines assumptions of rationality and equilibrium and the problems they create; and he considers how a behavioral approach relates to several major strains of strategic management scholarship. Relevant methodological issues are also explored.

The book as a whole argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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