Image de l'éditeur

Bundle: Managerial Economics: Markets and the Firm (with InfoApps Printed Access Card), 2nd + Economics CourseMate with eBook Printed Access Card

Boyes, William

Edité par Cengage Learning
ISBN 10: 1111984417 / ISBN 13: 9781111984410
Ancien(s) ou d'occasion / Quantité : 2
Vendeur Lucky's Textbooks (Dallas, TX, Etats-Unis)
Disponible auprès d'autres vendeurs
Afficher tous les  exemplaires de ce livre
Ajouter au panier
Prix: EUR 1 449,99
Autre devise
Livraison : EUR 3,67
Vers Etats-Unis
Destinations, frais et délais

Mettre de côté

Au sujet du livre

Détails bibliographiques

Titre : Bundle: Managerial Economics: Markets and ...

Éditeur : Cengage Learning

Etat du livre : Good

Description :

1111984417. N° de réf. du libraire Z1111984417Z3

A propos du livre :

Synopsis : Boyes introduces readers to the power of economics in business decision making. The text's intuitive approach clearly highlights how economics influences marketing, management, and other business-related decisions. In addition to traditional principles of price theory, MANAGERIAL ECONOMICS examines organizational behavior, strategic management, human resource management, and emerging issues such as game theory, TQM, and information economics. MANAGERIAL ECONOMICS departs from convention to illustrate the role of economic intuition in making sound business decisions. While other texts focus on quantitative analysis, this book enphasizes logic and conceptual modeling -- reinforced by real-life examples -- to highlight the pivotal link between economics and key business concerns such as costs, prices, markets, and personnel. Readers learn to weigh the strategic costs and benefits of each business choice, instead of relying on popular quick-fix solutions. Ideal for MBA programs and less quantitative courses, MANAGERIAL ECONOMICS demonstrates the power of economic insight on business decision making.

A propos de l'auteur: Dr. William Boyes is professor of economics at Arizona State University. He received his Ph.D. in economics from the Claremont Graduate School in 1974. Before joining the Arizona State faculty, he was the Distinguished Visiting Professor of Business at Weber State University; visiting professor at Tsinghua University, Beijing, China and the University of London, London, England, and lectured at ITAM in Mexico City; and was the dean of the College of Business at Cal Poly, San Luis Obispo. Dr. Boyes has also served as chairman of the Economics Department at ASU and has been an economist with Security Pacific National Bank (now Bank of America). He has been a consultant to the White House, the Commerce Department, the Federal Trade Commission, and several private firms. He is the director of the office of economic education at ASU and a member of the Pacific Research Institute's Academic Advisory Board. Dr. Boyes has received many teaching awards, including the Golden Key National Honor Society Outstanding Professor Award at ASU in 1988, the Outstanding Teacher in the MBA Program Award at ASU in 1994, the Outstanding Teacher in the College of Business Award at ASU in 1995, Huizingh Outstanding Honors Professor in 2007, and Outstanding MBA Professor in 2008.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Librairie et conditions de vente

Modes de paiement

Le libraire accepte les modes de paiement suivants :

  • American Express
  • Carte Bleue
  • EuroCard/MasterCard
  • Visa

[Chercher dans le catalogue du libraire]

[Afficher le catalogue du vendeur]

[Poser une question au libraire]

Libraire : Lucky's Textbooks
Adresse : Dallas, TX, Etats-Unis

Vendeur AbeBooks depuis : 17 juin 2014
Evaluation du vendeur : Evaluation 4 étoiles

Conditions de vente :

We guarantee the condition of every book as it's described on the AbeBooks web
sites. Please note that used items may not include access codes or cards, CD's
or other accessories, regardless of what is stated in item title. If you need to
guarantee that these items are included, please purchase a brand new copy.

All requests for refunds and/or returns will be processed in accordance with
AbeBooks policies. If you're dissatisfied with your purchase (Incorrect Book/Not
as Described/Damaged) or if ...

[Pour plus d'information]

Conditions de livraison :

Books ordered via expedited shipping should arrive between 2 and 7 business days after shipment confirmation. Books ordered via standard shipping should arrive between 4 and 14 business days after shipment confirmation.

Description de la librairie : Quality books, speedy shipping, and great customer service! Please note that used items may not include access codes or cards, CD's or other accessories, regardless of what is stated in item title. If you need to guarantee that these items are included, please purchase a brand new copy.