Crafting Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (Hardback)

Arthur Thompson, Margaret Peteraf, Dr John Gamble

Edité par McGraw-Hill Education - Europe, 2013
ISBN 10: 0078029503 / ISBN 13: 9780078029509
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Language: English . Brand New Book. The distinguishing mark of the 19th edition is its enriched and enlivened presentation of the material in each of the 12 chapters, providing an up-to-date and engrossing discussion of the core concepts and analytical tools as you will find anywhere. There is an accompanying line-up of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions, deepening students understanding of the material in the process. While this 19th edition retains the 12-chapter structure of the prior edition, every chapter -indeed every paragraph and every line has been re-examined, refined, and refreshed. New content has been added to keep the material in line with the latest developments in the theory and practice of strategic management. In other areas, coverage has been trimmed to keep the book at a more manageable size. Scores of new examples have been added, along with 16 new Illustration Capsules, to enrich understanding of the content and to provide students with a ringside view of strategy in action. The result is a text that cuts straight to the chase in terms of what students really need to know and gives instructors a leg up on teaching that material effectively. It remains, as always, solidly mainstream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management. Thompson 19e, your best case scenario!. N° de réf. du libraire

A propos du livre :

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Synopsis : The distinguishing mark of the 19th edition is its enriched and enlivened presentation of the material in each of the 12 chapters, providing an as up-to-date and engrossing discussion of the core concepts and analytical tools as you will find anywhere. There is an accompanying line-up of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions, deepening students' understanding of the material in the process. While this 19th edition retains the 12-chapter structure of the prior edition, every chapter ?indeed every paragraph and every line ? has been re-examined, refined, and refreshed. New content has been added to keep the material in line with the latest developments in the theory and practice of strategic management. In other areas, coverage has been trimmed to keep the book at a more manageable size. Scores of new examples have been added, along with 16 new IllustrationCapsules, to enrich understanding of the content and to provide students with a ringsideview of strategy in action. The result is a text that cuts straight to the chase in terms of what students really need to know and gives instructors a leg up on teaching that material effectively. It remains, as always, solidly mainstream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management.

Thompson 19e, your best case scenario!

Synopsis: Title: Crafting & Executing Strategy( The Quest for Competitive Advantage( Concepts and Cases) <>Binding: Hardcover <>Author: ArthurThompson <>Publisher: Irwin/McGraw-Hill

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Titre : Crafting Executing Strategy: The Quest for ...
Éditeur : McGraw-Hill Education - Europe
Date d'édition : 2013
Reliure : Hardback
Etat du livre : New
Edition : 19th edition.

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Arthur Thompson, Margaret Peteraf, John Gamble and A. J. Strickland III
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Description du livre État : Brand New. This is INTERNATIONAL EDITION, Brand New, 19 edition, , color Printing, softcover International Edition., High-Quality paper, Printed in English. Ships from multiple locations to WORLDWIDE customer. We CANNOT ship to APO/FPO/PO BOX address.3-5 BUSINESS DAYS EXPRESS SHIPPING VIA UPS / FEDEX/ DHL FOR USA, CANADA, EUROPE,ASIA AND AUSTRALIA CUSTOMER. The international edition will has different ISBN and Cover design from US edition. Occasionally, international textbooks may come with different exercises at the end of chapters. Restricted sales disclaimer wordings //Not for Sales in USA and Canada// are printed on the cover of the book. It is legally to use the international edition in North America. N° de réf. du libraire 105295

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