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The Perfect Scent: A Year Inside the Perfume Industry in Paris and New York

Burr, Chandler

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ISBN 10: 0805080376 / ISBN 13: 9780805080377
Edité par Henry Holt and Co., New York ,NY, 2008
Neuf(s) Etat : New Couverture rigide
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First edition 2008, first printing, number line starts with 1. Signed and inscribed by author on the title page "For Myra With Very Best. Chandler Burr June 19. 2008" . Hardcover with DJ. Condition new, square tight and crisp book. DJ new, bright and shiny, no tears no chips no edgewear. Price Not clipped. 8vo, XXV + 307 pages. No markings of any kind, no names, no underlinings no highlights, no bent pages. Not a reminder. N° de réf. du libraire 008875

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Détails bibliographiques

Titre : The Perfect Scent: A Year Inside the Perfume...

Éditeur : Henry Holt and Co., New York ,NY

Date d'édition : 2008

Reliure : Hardcover

Etat du livre :New

Etat de la jaquette : New

Signé : Signed by Author(s)

Edition : 1st Edition

A propos de ce titre

Synopsis :

From the New York Times perfume critic, a stylish, fascinating, unprecedented insider's view of an industry and its charismatic characters No journalist has ever been allowed into the ultrasecretive, highly pressured process of originating a perfume. But Chandler Burr, the New York Times perfume critic, spent a year behind the scenes observing the creation of two major fragrances. Now, writing with wit and elegance, he juxtaposes the stories of the perfumes--one created by a Frenchman in Paris for an exclusive luxury-goods house, the other made in New York by actress Sarah Jessica Parker and Coty, Inc., a giant international corporation. We follow Coty's mating of star power to the marketing of perfume, watching Sex and the City's Parker heading a hugely expensive campaign to launch a scent into the overcrowded celebrity market. Will she match the success of Jennifer Lopez? Does she have the international fan base to drive worldwide sales?
 
In Paris at the elegant Hermès, we see Jean Claude Ellena, his company's new head perfumer, given a challenge: he must create a scent to resuscitate Hermès's perfume business and challenge le monstre of the industry, bestselling Chanel No. 5. Will his pilgrimage to a garden on the Nile supply the inspiration he needs? The answer lies in Burr's informative and mesmerizing portrait of some of the extraordinary personalities who envision, design, create, and launch the perfumes that drive their billion-dollar industry.

About the Author:

Chandler Burr is the New York Times perfume critic and author of The Emperor of Scent: A Story of Perfume, Obsession, and the Last Mystery of the Senses and A Separate Creation. Burr, who earned a master's in international economics and Japan studies from the Paul H. Nitze School/Johns Hopkins, has written for The Atlantic, The New York Times Magazine, U.S. News & World Report (where he was a contributing editor), and The New Yorker. He lives in New York City.

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Description de la librairie

Art, Architecture, World an American history, First editions

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