Routledge Handbook of Sport and Corporate Social Responsibility (Paperback)

Edité par Taylor Francis Ltd, 2015
ISBN 10: 1138121622 / ISBN 13: 9781138121621
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Language: English . Brand New Book. As the role of sport in society becomes ever more prominent and as sports organisations become increasingly influential members of the global community, so it has become more important than ever for sport to consider its wider social responsibilities. The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It offers an overview of perspectives and approaches to CSR in sport, examines the unique features of the sport industry in relation to CSR, explores the tools, models, common pitfalls and examples of best practice on which managers can draw, and discusses how CSR and corporate citizenship can be integrated into the sport management curriculum. The book covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices, and includes detailed international case studies, from the NBA and the Olympic Games to Japanese soccer. The Routledge Handbook of Sport and Corporate Social Responsibility is important reading for any student, researcher, manager or policy maker with an interest in sport business, management, ethics or development. N° de réf. du libraire

A propos du livre :

Synopsis : As the role of sport in society becomes ever more prominent and as sports organisations become increasingly influential members of the global community, so it has become more important than ever for sport to consider its wider social responsibilities. The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It offers an overview of perspectives and approaches to CSR in sport, examines the unique features of the sport industry in relation to CSR, explores the tools, models, common pitfalls and examples of best practice on which managers can draw, and discusses how CSR and corporate citizenship can be integrated into the sport management curriculum. The book covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices, and includes detailed international case studies, from the NBA and the Olympic Games to Japanese soccer. The Routledge Handbook of Sport and Corporate Social Responsibility is important reading for any student, researcher, manager or policy maker with an interest in sport business, management, ethics or development.

Critique: "In summary the Routledge Handbook of Sport and Corporate Social Responsibility is seminal in investigating corporate social responsibility within elite sport. It provides the reader with a global viewpoint of topical issues and theory that is neatly counter balanced with critical and first person perspectives that are relevant to implementation by practitioners." - Jonathan Robertson, the International Journal of Business in Society

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Détails bibliographiques

Titre : Routledge Handbook of Sport and Corporate ...
Éditeur : Taylor Francis Ltd
Date d'édition : 2015
Reliure : Paperback
Etat du livre : New

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Edité par Taylor Francis Ltd, United Kingdom (2015)
ISBN 10 : 1138121622 ISBN 13 : 9781138121621
Neuf(s) Paperback Quantité : 10
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Description du livre Taylor Francis Ltd, United Kingdom, 2015. Paperback. État : New. 246 x 174 mm. Language: English . Brand New Book. As the role of sport in society becomes ever more prominent and as sports organisations become increasingly influential members of the global community, so it has become more important than ever for sport to consider its wider social responsibilities. The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It offers an overview of perspectives and approaches to CSR in sport, examines the unique features of the sport industry in relation to CSR, explores the tools, models, common pitfalls and examples of best practice on which managers can draw, and discusses how CSR and corporate citizenship can be integrated into the sport management curriculum. The book covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices, and includes detailed international case studies, from the NBA and the Olympic Games to Japanese soccer. The Routledge Handbook of Sport and Corporate Social Responsibility is important reading for any student, researcher, manager or policy maker with an interest in sport business, management, ethics or development. N° de réf. du libraire AA69781138121621

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SALCINES, JUAN LUIS PARAMIO; BABIAK, KATHY; WALTERS, GEOFF
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Edité par Taylor & Francis (2015)
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Description du livre Taylor & Francis, 2015. Paperback. État : Brand New. 384 pages. 9.50x7.00x1.00 inches. In Stock. N° de réf. du libraire __1138121622

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Edité par Taylor Francis Ltd, United Kingdom (2015)
ISBN 10 : 1138121622 ISBN 13 : 9781138121621
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Description du livre Taylor Francis Ltd, United Kingdom, 2015. Paperback. État : New. 246 x 174 mm. Language: English . Brand New Book. As the role of sport in society becomes ever more prominent and as sports organisations become increasingly influential members of the global community, so it has become more important than ever for sport to consider its wider social responsibilities. The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It offers an overview of perspectives and approaches to CSR in sport, examines the unique features of the sport industry in relation to CSR, explores the tools, models, common pitfalls and examples of best practice on which managers can draw, and discusses how CSR and corporate citizenship can be integrated into the sport management curriculum. The book covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices, and includes detailed international case studies, from the NBA and the Olympic Games to Japanese soccer. The Routledge Handbook of Sport and Corporate Social Responsibility is important reading for any student, researcher, manager or policy maker with an interest in sport business, management, ethics or development. N° de réf. du libraire AA69781138121621

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