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Description du livre paperback. Etat : New. Paperback Pages Number: 344 Language: Simplified Chinese Publisher: Machinery Industry Press; 1st edition (October 17. 2011). Database marketing (4) a systematic introduction to the theory of direct marketing. methods and applications. and traditional direct marketing materials. database marketing (4) The introduction of a database of this new marketing method. elaborated on how to use database marketing to achieve the purpose and effect of the direct marketing and Throughout the book. full o. N° de réf. du vendeur LW2732