Edité par AV Akademikerverlag Mär 2012, 2012
ISBN 10 : 3639394178 ISBN 13 : 9783639394177
Langue: anglais
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
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Ajouter au panierTaschenbuch. Etat : Neu. Neuware -Revision with unchanged content. Rising competition within established markets induces major enterprises to search for new sales market. Unsaturated markets that bear potential growth and cheap but skilled labour come closer to the focus of companies. But different rules, culture and conditions have to be adopted in order to be successful. What is the best way to enter those markets that differ so much from the home market What strategy fits best to the companies goals China is thereby more and more in the focus of a companies internationalization strategy. What barriers have to be taken into consideration in general and for the Chinese economy The author Elisabeth Bilewicz describes potential market entry strategies and gives an overview about the pros and cons of each market entry form. Going more into detail she deals with market entry barriers and adapts them onto the Chinese economy. The market entry barrier analysis is thereby divided into three parts: the economical, cultural and organisational barriers. These subjects are discussed by means of the Porters Five Forces, Hofstedes cultural value dimensions and on the basis of the SWOT analysis.The book is addressed to economists, managers and decisions makers that are concerned with a market entry in general and especially into China.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 88 pp. Englisch.
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Ajouter au panierTaschenbuch. Etat : Neu. Entering the Chinese Market | Basics, Strategies, Barriers | Elisabeth Bilewicz | Taschenbuch | 88 S. | Englisch | 2012 | AV Akademikerverlag | EAN 9783639394177 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu.
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Ajouter au panierEtat : Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher.
Vendeur : Mispah books, Redhill, SURRE, Royaume-Uni
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Ajouter au panierpaperback. Etat : New. New. book.
Edité par AV Akademikerverlag Mrz 2012, 2012
ISBN 10 : 3639394178 ISBN 13 : 9783639394177
Langue: anglais
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
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Ajouter au panierTaschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Rising competition within established markets induces major enterprises to search for new sales market. Unsaturated markets that bear potential growth and cheap but skilled labour come closer to the focus of companies. But different rules, culture and conditions have to be adopted in order to be successful. What is the best way to enter those markets that differ so much from the home market What strategy fits best to the companies goals China is thereby more and more in the focus of a companies internationalization strategy. What barriers have to be taken into consideration in general and for the Chinese economy The author Elisabeth Bilewicz describes potential market entry strategies and gives an overview about the pros and cons of each market entry form. Going more into detail she deals with market entry barriers and adapts them onto the Chinese economy. The market entry barrier analysis is thereby divided into three parts: the economical, cultural and organisational barriers. These subjects are discussed by means of the Porters Five Forces, Hofstedes cultural value dimensions and on the basis of the SWOT analysis.The book is addressed to economists, managers and decisions makers that are concerned with a market entry in general and especially into China. 88 pp. Englisch.
Vendeur : moluna, Greven, Allemagne
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Ajouter au panierEtat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Bilewicz ElisabethStudium des International Management zumBachelor of International Management an derFachhochschule fuer Oekonomie und ManagementEssen, derzeitige Position: Commercial ProjectManager bei der Siemens AG, BerlinRevisi.
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
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Ajouter au panierTaschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Rising competition within established markets induces major enterprises to search for new sales market. Unsaturated markets that bear potential growth and cheap but skilled labour come closer to the focus of companies. But different rules, culture and conditions have to be adopted in order to be successful. What is the best way to enter those markets that differ so much from the home market What strategy fits best to the companies goals China is thereby more and more in the focus of a companies internationalization strategy. What barriers have to be taken into consideration in general and for the Chinese economy The author Elisabeth Bilewicz describes potential market entry strategies and gives an overview about the pros and cons of each market entry form. Going more into detail she deals with market entry barriers and adapts them onto the Chinese economy. The market entry barrier analysis is thereby divided into three parts: the economical, cultural and organisational barriers. These subjects are discussed by means of the Porters Five Forces, Hofstedes cultural value dimensions and on the basis of the SWOT analysis.The book is addressed to economists, managers and decisions makers that are concerned with a market entry in general and especially into China.