EUR 45,73
Quantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
EUR 60,29
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New.
EUR 69,05
Quantité disponible : 8 disponible(s)
Ajouter au panierBrand new book. Fast ship. Please provide full street address as we are not able to ship to P O box address.
Vendeur : Books Puddle, New York, NY, Etats-Unis
EUR 67,84
Quantité disponible : 4 disponible(s)
Ajouter au panierEtat : New. 3rd edition NO-PA16APR2015-KAP.
EUR 69,54
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : As New. Unread book in perfect condition.
Vendeur : Majestic Books, Hounslow, Royaume-Uni
EUR 68,01
Quantité disponible : 4 disponible(s)
Ajouter au panierEtat : New.
Vendeur : Biblios, Frankfurt am main, HESSE, Allemagne
EUR 68,48
Quantité disponible : 4 disponible(s)
Ajouter au panierEtat : New.
EUR 64,51
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New.
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
EUR 70,25
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New. In.
EUR 74,87
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : As New. Unread book in perfect condition.
Edité par Taylor and Francis Ltd, GB, 2024
ISBN 10 : 1032488948 ISBN 13 : 9781032488943
Langue: anglais
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
EUR 96,52
Quantité disponible : 1 disponible(s)
Ajouter au panierPaperback. Etat : New. Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need.Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today's fast-paced sport industry. It covers sport marketing at all levels, from grassroots and community sport to international mega-events, and across all sectors from professional sport to public and not-for-profit organisations. Leading the reader through the marketing process, from analysis and setting a strategy to planning the marketing mix, implementation, and evaluation, the text introduces the products, services, distribution channels, and stakeholders that generate value, including brands, merchandise and licensed products, players and athletes, leagues and franchises, and events. This new edition includes expanded coverage of cutting-edge topics, including social media, digital sport marketing, esports, the social impact of sport, 'sportwashing' and soft power, innovation and fast prototyping, consumer psychology, and diversity and equity. It includes useful features throughout, from review questions to guides to further resources.This is an essential textbook for any sport marketing course taken as a part of a degree programme in sport management, sport marketing, sport business, sport development, or business, management, and marketing.
EUR 50,05
Quantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : Sehr gut. 418 Seiten; 9781032488943.2 Gewicht in Gramm: 1.
EUR 77,45
Quantité disponible : 2 disponible(s)
Ajouter au panierEtat : New. Aaron C.T. Smith is Professor and Director of the University of Canberra Research Institute for Sport and Exercise (UC-RISE) in Australia, and Professor in the Institute for Sport Business at Loughborough University London, UK. Aaron wor.
Edité par Taylor and Francis Ltd, GB, 2024
ISBN 10 : 1032488948 ISBN 13 : 9781032488943
Langue: anglais
Vendeur : Rarewaves.com UK, London, Royaume-Uni
EUR 87,02
Quantité disponible : 1 disponible(s)
Ajouter au panierPaperback. Etat : New. Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need.Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today's fast-paced sport industry. It covers sport marketing at all levels, from grassroots and community sport to international mega-events, and across all sectors from professional sport to public and not-for-profit organisations. Leading the reader through the marketing process, from analysis and setting a strategy to planning the marketing mix, implementation, and evaluation, the text introduces the products, services, distribution channels, and stakeholders that generate value, including brands, merchandise and licensed products, players and athletes, leagues and franchises, and events. This new edition includes expanded coverage of cutting-edge topics, including social media, digital sport marketing, esports, the social impact of sport, 'sportwashing' and soft power, innovation and fast prototyping, consumer psychology, and diversity and equity. It includes useful features throughout, from review questions to guides to further resources.This is an essential textbook for any sport marketing course taken as a part of a degree programme in sport management, sport marketing, sport business, sport development, or business, management, and marketing.
Vendeur : Mispah books, Redhill, SURRE, Royaume-Uni
EUR 162,41
Quantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : New. New. book.
EUR 195,51
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New.
Vendeur : Majestic Books, Hounslow, Royaume-Uni
EUR 190,27
Quantité disponible : 3 disponible(s)
Ajouter au panierEtat : New.
Vendeur : California Books, Miami, FL, Etats-Unis
EUR 199,88
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New.
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
EUR 195,45
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New. In.
EUR 210,61
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : As New. Unread book in perfect condition.
EUR 194,92
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New.
Vendeur : Books Puddle, New York, NY, Etats-Unis
EUR 217,43
Quantité disponible : 3 disponible(s)
Ajouter au panierEtat : New. 3rd edition NO-PA16APR2015-KAP.
EUR 215,81
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : As New. Unread book in perfect condition.
Vendeur : Biblios, Frankfurt am main, HESSE, Allemagne
EUR 220,93
Quantité disponible : 3 disponible(s)
Ajouter au panierEtat : New.
EUR 266,26
Quantité disponible : 2 disponible(s)
Ajouter au panierHardcover. Etat : Brand New. 3rd edition. 408 pages. 9.69x6.88x1.02 inches. In Stock.
Vendeur : Revaluation Books, Exeter, Royaume-Uni
EUR 83,27
Quantité disponible : 2 disponible(s)
Ajouter au panierPaperback. Etat : Brand New. 3rd edition. 408 pages. 9.69x6.88x0.79 inches. In Stock. This item is printed on demand.
Vendeur : moluna, Greven, Allemagne
EUR 162,64
Quantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Aaron C.T. Smith is Professor and Director of the University of Canberra Research Institute for Sport and Exercise (UC-RISE) in Australia, and Professor in the Institute for Sport Business at Loughborough University London, UK. Aaron wor.